Healthcare Networks, Reimagined
Your network is everything. If you don’t have a kick ass genuine network both personally and professionally, you can only provide a fraction of your value to your friends, family, and clients.
Traditional healthcare networks are financial networks. They’re long lists of random doctors who have contracts with the insurer or the hospital group. That’s it. There’s no effort put into creating networks of doctors based on personality, mission to not overtreat, or exceptional ability to communicate clearly with empathy (The Trifecta). Don’t get me wrong, there are definitely quasi-financial doctor networks on the internet. There’s Yelp, created by patients to review doctors when they’re really mad or really happy. There’s ZocDoc for doctors who need to pay $3,000 a year for a steady stream of patients.
How do you even create a Trifecta Network?
I’d estimate about 5% of doctors meet the Trifecta. I wanted to create a new kind of nationwide, non-financial doctor network because it hasn’t been done before. And I also believe this network is literally worth billions if you admit that a valuable doctor network wouldn’t be financial, it would be a network of doctors who believe in offering an ideal patient experience. We have a network of ~5,000 kick ass Trifecta doctors that I, or Sherpaa’s doctors, can personally reach out to via a text message to their mobile phone and say:
Hey Dan. Hope you’re not working too hard. Hey, I have a patient here who’s been having some really weird eye symptoms and they need LA’s best neuro-opthalmologist. Who would you send your wife or mom to for this kind of problem?
And because we’re sending Dr. Dan a few patients a week from Sherpaa, they text back immediately with the answer and contact info (because they have it in their phone). We give them something. They give us something. And then we add that neuro-opthalmologist to Sherpaa’s backend for future use. That’s immense value to our patients and to Sherpaa. We built this network organically and it’s constantly in flux. Two weeks after we refer you, Sherpaa solicits a request from you to review the specialist and ~35% of people do. If reviews aren’t up to par, we purge the specialist from our network.
Sherpaa gets paid to have a kick ass network of doctors. We’ve made it simple for our doctors to refer you at the point of decision-making. When one of our doctors decides you need to see a neurologist who specializes in headaches, we just start searching the network we’ve built up over the last 5 years:
