Swift Mail

shayla hyde
Shoot First
Published in
2 min readOct 6, 2017
Taylor Swift’s “Reputation”cover has reached UPS trucks across the nation.

From “You Belong With Me” to “Wildest Dreams” to “Look What You Made Me Do”, Taylor Swift’s voice range and writing skills have been across the board in terms of subject matter (no…it’s not just breakups) and musicality. Now, she has embarked on a new adventure in pursuit of…

The relationship between UPS and Swift has gone on for many years since her first debut album at 16. They were the ones who shipped her demos. The shipping company is partnering with her now, and it is the first time they have promoted an image on their trucks according to the Courier Journal.

The first trucks went out in August to Nashville, Tennessee; Atlanta, Georgia; and New York City, New York. They have now made their way to Louisville, Kentucky and now my home city, Phoenix, Arizona.

The adorned UPS trucks make their appearance at Taylor Place, the residence hall of the Downtown ASU campus, gracing the eyes of students, faculty and socialites with the complex cover art of her latest album.

  • Insert quote from someone who has seen the truck*

The trucks have been entrusted to be the final delivery service for the “Reputation” CD’s for T-Swizzle fans across the nation.

In a press release from UPS, the say it is the match of “two cultural icons”. Two cultural icons embarking on an adventure to deliver packages and mail of all sorts to Taylor Swift enthusiasts across the country.

--

--