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Show Business

Joe Shellard discusses Theatre Production, Marketing and Ticketing

Crowdfunding Theatre

Crowdfunding Theatre

Fundraising, Kickstarter, and Data-Crunching
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Joe Shellard
May 17, 2015
Latest
Predictions for 2016

Predictions for 2016

With the New Year comes the opportunity to make some predictions about how the theatre landscape will change.
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Joe Shellard
Jan 1, 2016
7% of Theatre Audiences Have a Disability

7% of Theatre Audiences Have a Disability

In November I carried out some research about Disability in Theatre for Purple Seven, which has been published in The Guardian. Click here…
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Joe Shellard
Dec 31, 2015
10 Tips To Make Your Fringe Show a Hit

10 Tips To Make Your Fringe Show a Hit

Ever wondered how to sell out your fringe show? How to build an army of supporters who will promote your play for free? How to guarantee…
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Joe Shellard
Sep 15, 2015
Our most loyal fans

Our most loyal fans

Our most loyal fans often stand to queue for return tickets in the cold for up to three hours, only to be told at 7.30pm that there are no…
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Joe Shellard
Jan 20, 2015
Broadway investors are white men in their 50s

Broadway investors are white men in their 50s

Broadway investors are overwhelmingly white (94%), Christian (43%) men (65%) in their 50s (31%). That’s the latest finding from Ken…
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Joe Shellard
Jan 11, 2014
Who is your show for?

Who is your show for?

People don’t watch Lion King because they’re interested in animal kings — the show is about the puppets.
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Joe Shellard
Jun 26, 2013
Advertising Ticket Prices

Advertising Ticket Prices

There’s been a lot of concern over the advertising of ticket prices and booking fees since recent adjudications against ATG Tickets, The…
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Joe Shellard
Jun 21, 2013
Have you read..?

Have you read..?

Here are a few recent articles which you might have missed. Follow the blog on Twitter to stay updated.
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Joe Shellard
Jun 7, 2013
Less subsidy, more theatre.

Less subsidy, more theatre.

After the Arts Council took a 30% cut in the Government spending review, companies around the UK have been forced to reconsider how they…
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Joe Shellard
Feb 1, 2013
A 9pm show?

A 9pm show?

The Evening Standard reports today that Transport for London will be running late-night tube services from 2015.
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Joe Shellard
Jan 31, 2013
Adding Value

Adding Value

One of the themes I want to discuss on this blog is how we can add value for our customers.
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Joe Shellard
Jan 3, 2013
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