Improve Customer Experience through Shufti Pro’s Facial Verification

Candice Spencer
Shufti Pro
Published in
2 min readAug 8, 2019
Source: 4 Ways in Which Facial Verification Technology is Facilitating the Travel Industry

The recent advances in technology had lead to the widespread use of facial recognition and verification techniques for commercial applications and security purposes. Adoption of this technology has made the future of businesses bright and promising. It is a win-win situation for both organizations and customers.

Shufti Pro’s facial verification is way more secure and cooler than any traditional verification method. It improves the business efficiency of on-boarding new clients. Whether it’s about the opening of a new account or providing support to customers; the whole authentication and verification process should be made frictionless and quick ensuring the security is not compromised.

The previously used verification methods involved the human effort due to which many organizations would fail to onboard new clients. Also, through manual verification, the customers have to wait for days and even weeks before their request is being processed. It impacts the customers’ behavior negatively resulting in increased bounce back rate of new users. With Shufti’s verification services not only the verification is done in real-time of 30–50 seconds but it is also secure and risk-free improving the customer experience

Shufti Pro’s Facial Verification is as easy as taking a Selfie!

The traditional in-person verification is quite inefficient and time-consuming and is challenged by modern consumer models. Businesses need to adopt the trending biometric verification strategies to automate visitor management processes i.e. register and verify for access of controls and security purposes.

No need to remember long passwords from now on. Shufti Pro introduces password-free verification services

All of us struggle at one part of life to remember our username and passwords to access online services. Most of the time, passwords are not even a secure barrier between a platform and scammer. Getting access to someone’s credentials is now no more of a problem. Shufti’s Face verification eliminates the risk of theft associated with conventional passwords authentication. Moreover, the customer experience is made easy and simplified as there’s no need for special devices or significant actions. Just show your face to the camera and get verified.

Facial verification isn’t just for online business, but it is the primary service for personalized customer experience. Being recognized and greeted personally just by looking into the camera have a positive impact on the customers.

Read more on how Shufti Pro’s facial recognition is better than traditional verification service.

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Shufti Pro
Shufti Pro

Published in Shufti Pro

Shufti Pro is an AI-powered SaaS product offering KYC, Identity Verification and AML Compliance solutions in over 230 Countries of the world.

Candice Spencer
Candice Spencer

Written by Candice Spencer

Researcher, Fraud Preventer, Traveller, Reader, Writer, Thinker :)