The End of An Era as Playwatch Magazine is Cancelled
We might all masturbate to the characters of Overwatch, but when it comes to Playwatch magazine, we just read it for the articles. And because of the failures of the English language, we read Playwatch in the past tense. There is no present tense, there will be no future tense: due to concerns from Blizzard about its Overwatch characters appearing in the magazine, Playwatch has been cancelled.
Fans who visit Playwatch’s official website are now greeted with the following message:
Dear Playwatch Fans,
We have received a notification from a digital copyright protection agency that claims Playwatch Magazine infringes Blizzard’s intellectual property rights. For that reason, we have contacted Blizzard directly and decided to close the website until we have an answer from them.
We have spent our time and resources to make Playwatch a big project, and this has clearly paid off. Your help and enthusiasm made it all worth it.
We started several months ago with the goal of bringing Overwatch fans a new way of enjoying the game and creating a place where artists and writers could share their work with the rest of the community.
The entire Playwatch Team is extremely grateful for your support. It has been a privilege getting to know you all, and we will keep you updated with any news we have.
If you want to contact us, we will read all emails sent to email@example.com.
We will see you in the battleground Heroes!
The news is surprising to long-time readers of the publication, however the magazine’s inability to pick a direction has likely caused it some damage. In March 2016, Playwatch decided to stop printing nude photos, in a decision explained by then-CEO Scott Flanders:
You’re now one click away from every sex act imaginable for free. And so it’s just passé at this juncture.
Flanders was entirely right. A quick Google search will display thousands of links featuring hardcore Overwatch pornography. The magazine shied away from revealing nudity, but it still featured models without their clothes. Strategically placed props obscured the body parts deemed not safe for work. However, a year later, this approach had been determined to be the wrong one.
Incoming Chief Creative Officer Cooper Hefner, spawn of Hugh Hefner, took to Twitter to announce Playwatch’s new direction, commencing with the March/April 2017 issue:
I’ll be the first to admit the way in which the magazine portrayed nudity was dated, but removing it entirely was a mistake. Nudity was never the problem, because nudity isn’t a problem. Today, we’re taking our identity back and rediscovering who we are.
The new version of Playwatch was working to set itself up as an enlightened publication viewing nudity as a beautiful and natural part of humanity, opposed to the simple masturbatory aid of years gone by. It represents a natural progression for a publication that began at a time where a woman’s exposed breasts could be seen as sexual liberation against a backdrop of a society discovering its sexuality. However, times have changed, and the world finds itself in an era calling for consent-based sex positivity, just as the United States elected a President aching to grab the Statue of Liberty by the pussy.
So what went wrong? Has Blizzard decided that Playwatch casts their characters in a negative light because fans may now catch a glimpse of Widowmaker’s areola? Is that more offensive to our sensitive eyes than hiding her areola behind a strategically placed flowerpot, or her barely there costume? Has Blizzard, which will not endorse but continues to benefit from fan’s Overwatch fantasies, decided that they need to be seen to be defending their characters' honour? Or is it a simple case that Blizzard has deemed that if you’re going to see Widowmaker naked, you might as well see this empowered woman with every orifice filled as all the men of Overwatch take their turn with her?
Censorship can be a funny thing.