The Forgotten History of Conspicuous Consumption

Jennifer Chan
Simple, Not Easy
Published in
5 min readApr 25, 2020

Given that many of us have had to limit our superfluous spending as a consequence of the pandemic, I thought it would be interesting to learn about the history of conspicuous consumption.

My assumption was that the concept of “conspicuous consumption” was a modern invention, perhaps emerging from the mid-20th century after the Great Depression. It turns out that it has much deeper…

Jennifer Chan
Simple, Not Easy

Productivity, craftsmanship, and the pursuit of excellence at work. Writing now at jennifertchan.substack.com.