SimplePart Selected as Official Parts & Accessories e-Commerce Vendor for Volkswagen of America, Inc. and Audi of America, Inc.
Atlanta-based company awarded contract to develop Accessories Catalogs for both Volkswagen and Audi brands in the United States.
October 20, 2015
ATLANTA — SimplePart announced today that it has been selected as an official vendor for Volkswagen of America, Inc. and Audi of America, Inc. Accessories Catalogs.
“Volkswagen and Audi are looking to enhance user experience and increase ease of usability,” said Cole Getzler, founder and CEO of SimplePart, “and those are areas in which we excel. We focus on measurable performance for our dealers and manufacturers, and we look forward to providing significant results for the Volkswagen and Audi brands.”
Now a preferred solution for several major brands, SimplePart is a comprehensive e-commerce solution for automotive manufacturers and dealers interested in engaging the online auto parts consumer. It has been creating, marketing and supporting parts websites for OEM auto manufacturers and dealerships since 2008. In the first two quarters of 2015 alone, SimplePart experienced more than 30 percent growth in revenue and added 86 new clients, further establishing itself as a trusted manufacturer partner.
Vice president Michael Oki explained, “We differentiate ourselves by being a white-glove service that doesn’t just provide e-commerce websites, but also provides the catalog, digital marketing, analytics and strategy that help our customers focus on profitability and other key performance indicators that drive their business forward.”
With a client base of automotive, motorcycle, truck and powersports dealerships across nearly every major brand, SimplePart connects OE dealers with owners buying retail parts and accessories online. Its turnkey parts catalogs, user-friendly websites and digital marketing services serve more than 300 clients, representing BMW/MINI, BMW Motorrad, Ducati, Fiat/Chrysler, Honda/Acura, Honda Powersports, Isuzu, Hyundai/Kia, Jaguar/Land Rover, Lotus, Mazda, Mercedes, Mitsubishi, Nissan/Infiniti, Subaru, Toyota/Scion/Lexus, Triumph, Volkswagen/Audi, Porsche, Volvo and Yamaha. Founded in 2008 and headquartered in Atlanta, SimplePart websites generate $2.2 million in sales and 3.1 million website visitors monthly. For more information, visit SimplePart.com.