simplyBrand: Advisors

Hello beloved simplyBrand community members!

At simplyBrand, we understand how important it is to have a strong leadership advisors. We are excited to work with an incredible team of most trusted and well-informed advisors, who will provide us with the best guidance for project. They bring deep blockchain, cryptocurrency expertise, e-commerce and brand protection industry experience.

So today, we would like to present to you our stellar advisor team!

Aileen Ku

Head of Growth, RTBAsia

Aileen Ku is the head of growth of RTBAsia, a leading ad verification solution provider for anti-fraud, viewability and brand safety service in digital advertising focused on APAC region. She has over 18 years of general management and business development experience with expertise across agency business, programmatic advertising and media. She previously held executive roles at GroupM, AdChina, InMobi. She is also the China advisor for several international advertising technology companies. In her leisure time, she enjoys road biking and Chinese painting.

John Henry Clippinger

Research Scientist, MIT Media Lab

John Henry Clippinger is a co-founder of The Token Commons Foundation, and Research Scientist at the MIT Media Lab City Science Group. He was Co-Director of The Law Lab at the Berkman Klein Center at Harvard Law School.
Dr. Clippinger is co-editor From Bitcoin to Burning Man and Beyond; The Quest for Identity and Autonomy in Digital Society, the author of A Crowd of One: The Future of Individual Identity. He has been a member of the World Economic Forum Global Advisory Council, Santa Fe Institute, Aspen Institute, Highlands Forum, Yale CEO Summit, Dubai Futures Forum, Aspen Italia, TII/Vanguard, and others. He is also the advisor of Bancor, Swytch, and Atonomi.
Dr. Clippinger is a graduate of Yale University and holds a Ph.D. from the University of Pennsylvania.

Pierre-Jean Hanard

Entrepreneur in residence, Citi Ventures

Pierre-Jean Hanard is a banker turned entrepreneur and advisor to startups. Currently he is an entrepreneur-in-residence at Citi Ventures where he drives the incubation of disruptive businesses; Entrepreneurship Expert at the University of Oxford and Lecturer in Entrepreneurship and Innovation at Boston University. Previously he was a Fintech entrepreneur, Lecturer in Entrepreneurship and Innovation at the London College of Fashion — University of the Arts London, Head of the Private Wealth Client Segment and Chief of Staff to the COO at HSBC Private Bank. Alum of MIT, SDA Bocconi, Vlerick Business School and HEC-Liege.

David Hong

Senior Foreign Legal Counsel, King & Wood Mallesons

David Hong is a Director of Business Development at Heyi Blockchain, where he performed as a founding member and lead for business development, client acquisition and relationship management. David is also a Senior Legal Counsel at King & Wood Mallesons, where he is currently working on general corporate matters and Foreign Direct Investment with a focus on Retail, Blockchain and Telecommunications in the Greater China Region. David Hong is a Graduate of Claremont McKenna College with major in Arts, Government and History and Georgetown University Law Center with major in Law.

Genie Chen

Marketing Advisor, simplyBrand

Genie Chien worked as a Senior Visual Designer at Inhon International, where she established the brand image, implemented the concept of the company, and was involved in department execution improvement. Genie has also worked as independent consultant for various companies advising on marketing and promotion strategies across Greater China and South-East Asia region. Genie Chen is currently performing the duties of Director of Asia Marketing at Ninth Inning Pte., ICO Advisor at A7 Core, Marketing Advisor at Food-chains.io, Strategic Consultant at HEYI, as well as Senior Marketing Officer at KMSchain.

Terence Yeung

CFO of MoneySQ

Terence is chief fintech officer of MoneySQ, the first crowd funding platform in Hong Kong. He has over 20 years experience in strategy development, project management and implementation in tech and finance industry. With academic qualification in IT, E-Commerce, Economics, Finance and Law. Terence graduated from the University of Chicago Booth School of Business with an MBA.

Popo Chen

Co-Founder, 17 Media / COBINHOOD / DEXON

A 27-year-old serial entrepreneur with several successful exit. He founded 17 Media, a leading live streaming platform across Asia and sold at 200M USD valuation in 2 years. He also founded COBINHOOD, the world’s first zero trading fee cryptocurrency exchange ranking top-30 in terms of trading volume all over the globe.