Here at Singular, we are constantly trying to improve the lives of mobile marketers by introducing innovative and efficient tools for data analysis. That’s why we’ve improved our Creative Reporting tool and made it easier for users to get granular insights on their image and video assets. By introducing flexible queries (current Singular users will recognize this from our main reporting module), users can now analyze their creative data by any key metric and against any dimension of data to gain insights on your specific questions.
Other features such as creative clustering (described here by one of our engineers) allow UA teams to view performance for groups of similar images, even if they aren’t identical matches. Creative tags are another new customized feature through which users can group creatives by themes. Finally, with our expanded coverage to integrate over 85 different ad networks at the creative level, users will have access to more granular insights than ever before. Learn more and even demo these new features here!