Mobile Ad Fraud By The Numbers

Singular
Singular
Aug 6, 2017 · 1 min read

We all know that mobile ad fraud is a problem, but the extent of it has been difficult to understand. But according to a recent findings by Adloox, ad fraud will cost marketers nearly $16.4 billion globally this year alone, affecting gaming apps more harshly than any other vertical. As many marketers have experienced, the difficulty in tackling fraud is that it is a constantly moving and evolving target. Fortunately, there are some key steps that organizations can take to protect themselves. Read on to learn more!

SingularHQ

Master your marketing data

Singular

Written by

Singular

Unified Marketing Analytics

SingularHQ

Master your marketing data

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