Essential Design Features for an App Website

Naveen Verma
SiteSonic
Published in
3 min readJun 29, 2018

A dedicated app website is necessary for the promotion of your app and for creating more customers. If you don’t have a site for your app, you must create one. A well-designed website is sure to market your app and grow your business. Web design is one of the essential elements of an app website. This post explains some of the must-have features for an app website.

User-friendly navigation

Your app website must be easy to navigate. People don’t want to visit a website which they find difficult to navigate. Make sure that your dedicated app website is easy to navigate. As you create a site to promote your app, users should be able to find the information about your app. Links to download your app should be visible on the homepage. Moreover, the links to “Contact us” and “About us” page should be there on the home page.

Web Design

A sensible and straightforward layout is always better than using multiple colors and graphics. Check the top ranking and professional authority websites, and you will find that all of them have a simple and sober design. Never clutter your site with loads of graphics and text to include more information on a single page. Your home page and landing pages should be simple and sensible to understand.

SEO Optimized

It is difficult to find a website or app that is not visible on search engines. The website you create for your app should rank well on the search engines so that people can find it easily. When people look for the existing apps in your category, your website should be visible in the search.

Mobile Responsive

There are more mobile users in the world as compared to the desktop or laptop users. Your app website should be mobile-responsive. Creating a mobile-responsive website helps your existing and potential customers to access it on the mobile devices.

Website Speed

The speed of your website matters as your visitors are comfortable when they easily browse through the pages. A dedicated app website is usually smaller and has a few pages as compared to other sites. If your visitors have a good experience on your app site, they may like and download your app as well.

Conclusion

These were the essential design features of an app website which helps you to promote your app and draw more visitors. Your potential app users will have an idea of your app form the experience they have on your website. If you are not sure how to create a great website design, you should use a website builder to create an impressive and user-friendly design for your app website.

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Naveen Verma
SiteSonic

A Digital Marketing Expert born with love for technology. Loves to Write, Travel and explore the world of new opportunities.