User Experience design in 7 sentences

Design by the talented Duane Castañón

User Experience (UX) design is the wholistic practice of making things for people.

UX is a craft. UX is learned by applying a handful of rules thousands of times and watching yourself get it wrong every time.

UX is the appreciation of the millions of ways people think and act differently from yourself.

UX is a conversation between the interface you built and the user. The conversation takes many paths. The conversation has emotion for the user. It does not have emotion for the computer.

UX is having thousands of conversations simultaneously and somehow those conversations going well.

UX exists within the mind of the user. Buttons, screens and forms are tools along the way.

UX is a continuous cycle of iteration. Publish, observe, reflect, design, publish again.