7 Conversion Killers That Lurk In Your E-Commerce Sales Funnel (and How to Fix Them)
There are no two ways about it.
Conversion rate optimization (CRO) has lots of bells and whistles.
It’s complex, and it takes time.
Add a sales funnel to the picture, and it gets overwhelming, quickly.
I say all this not to freak you out, but to show you how crucial conversions are.
Get it right, and you’ll be on your way to making more sales and accelerating your profits.
Ignore it, and you’ll be stuck in a hamster wheel of mediocre results.
Thankfully, I’ve got good news for you.
Sales funnels are some of the most tested and experimented elements in business.
Business owners, just like you, have gone through the hoops to see what works and what doesn’t.
The result?
We have a solid understanding of what kills conversions and what moves them along.
In this article, I’ll share with you seven of these conversion killers and how you can conquer them.
Let’s begin.