How to create a set of effective video ad creatives in 10 minutes with Obtain

Obtain is an AI-based tool that allows you to scale and improve your video creatives and generate new ones.

The quality and variety of video creatives play a crucial role in the success of mobile app and games marketing campaigns. Obtain empowers businesses to quickly generate a large number of high-quality video creatives, allowing them to test and optimize different variations in order to find the perfect message and aesthetic for their target audience.

With this tool, creating a large number of variations for A/B testing is easy, saving you time and increasing the chances of driving conversions. And it is very simple to use! Here’s a guide to give you an idea on how Obtain works.

STEP 1

Upload the source video (screencast or gameplay)

To start creating videos with Obtain all you need is a short (30–120 sec) screen recording of your app’s interface/gameplay or an existing video creative that you would like to improve. Upload .mov or .mp4 file into the service, and Obtain will cut the best shots automatically. You can still crop the video manually or make adjustments if you would like to.

Lifehack: To ensure the best performance of Obtain follow this simple rule:

Use a clear screencast. Turn off the notifications on your device to avoid pop-up messages and other distractions. If your app or game has a field with ads, crop that part of the video. It can be done in seconds on your phone or even in Obtain itself.

STEP 02

Pick scenes and preferences

To make videos with Obtain no design skills are needed. Pick captions, style, packshot and best scenes using the simple settings inside the service, and it will generate different variations and concepts for you.
You can always come back to your personal account and modify the videos. Try other styles and effects, change captions and the CTA button, adjust the packshot until you get a perfect result.

STEP 03

Get unlimited variations, modify and choose the best

You can generate different variants of videos until you get the perfect fit. Download your creatives in HQ as files or export them directly to your ad accounts on Facebook, Google, TikTok, or any other ad platform.

STEP 4

Export HQ videos, crop and resize to other formats

Keep track of your campaigns’ performance. Develop new versions of the most successful concepts and test them at a larger scale to get the best results.

Obtain offers 4 resizes — 9:16, 1:1, 16:9 and 4:5. Choose the format that suits the platform you need.

In conclusion

Obtain is a powerful AI-based tool that helps businesses quickly generate high-quality video creatives. With our simple and user-friendly interface, creating a large number of variations for A/B testing is easy, saving you time and increasing the chances of driving conversions. Get a free trial now and experience the benefits of our service for yourself.