Find your future best customer’s email validated in seconds and improve your sales

FindThatLead gives you the power to connect with people that matter to you.
It works by connecting to your Chrome browser as a plugin giving you the power to view anyone’s business contact information and social data whilst you are logged into Linkedin.

Kevin William David interviewed Gerard Compte, CEO at FindThatLead to know more.

Hi Gerard, Let’s get started!

So tell us about what you are working on?

FindThatLead finds your best future clients emails for you. You don’t have to guess emails anymore. The tool helps you find individual emails and create highly targeted lists of prospects and fill entire weeks of leads for you or your sales reps.

Our goal is helping 1 million people to find the email for their best future customers, by 2018. FindThatLead is the tool that every sales team at a software company needs. We find anyone’s email and social information.

Good luck for that!

Tell me more about why you are building this?

I was working as a salesperson for over 10 years. One day I needed to find emails at Google and Microsoft. I used to have a team of VAs looking for emails, but the quality was not good enough. I was struggling, wasting a lot of time and still getting bounces for my emails. So I decided to change that and make my day to day work easier.

I didn’t want to do any more prospecting, shady online scraping or guessing emails. I saw the opportunity in going on LinkedIn to source the emails I wanted. Then built the tool to make it also faster and automated along with Cristian Vitales, the CTO at FindThatLead. Since then, my team and I have built different handy features to get any email you need, in seconds.

How is Findthatlead different from what already exists in the market?

Hunter.io,Clearbit, LeadFuze and Prospect.io are some of our competitors. Our rate at finding verified emails is higher. We’ve also recently launched the Prospector tool. You can build targeted lists in a simple, fast way using the Prospector.

Then there’s the pricing differential. We use proprietary methods to grow our database, while other software rely too much on LinkedIn or using Clearbit’s or Hunter’s API. This means we can guarantee a lower price per lead. Lower than Clearbit. I’m a sales guy. We built this tool for salespeople, not for programmers. We are 100% focused on making the process easy for anyone out there.

Who uses Findthatlead?

Our ideal target are salespeople and prospectors from Fintech and SaaS companies with a turnover of 1 million to 20 million. These are companies with 4 to 10 people in their sales team who constantly need to be looking for more leads.

How are your customers using Findthatlead? Could you share a few different use cases?

• VAs use it to find emails for their employers.
• Sales teams use it to get a constant flow of leads.
• B2B companies use it to get targeted decision makers’ contact.
• Growth hackers use it to multiply their cold outreach

Have there been unique use cases for Findthatlead that you hadn’t thought of or expected?

Absolutely. When we founded FindThatLead, our main ideas was giving salespeople an easy way to contact their leads using email.

Cold email outreach was, and still is, the main reason people are signing up and using FindThatLead for. However, we’ve been learning about many customers that use the same email list we deliver to them to do Facebook custom audiences. This is a great way to continue reaching out to your potential buyers after a first approach.

Some people are more inclined to take action through email and others through social media. The key is making you message visible on as many platforms as you can find them on. Repeated interactions build your brand awareness and move cold leads down your funnel.

Were there any early ‘growth hacks’ or tactics that have contributed to your current success?

Building a sense of community and having a value-first attitude is doing wonders for our growth.

We built the Growth Hacking & Outbound Marketing group on Facebook. Many of our clients joined it and get a ton of value out of it. We’re constantly writing up case studies and ideas on how to improve your outbound marketing. I personally love doing Facebook Lives.

There are great contributors there as well, pushing amazing content. It’s a vibrant group. This community is helping us better understand our customers, having a personal way to stay in touch with them and increasing our top of the funnel leads.

What have been some of the most interesting integrations you’ve added? Are there any that have been particularly impactful for you?

It has to be the LinkedIn extension. LinkedIn is a great platform to network and reach out to B2B leads. We made it super simple to go into LinkedIn and get the email for any lead you want to target.

This is not for mass scale emailing (you can build mass lists with our Prospector) but it’s a must-have tool for 1-on-1 targeting. If you have a dream client you’d like to work with, use the LinkedIn extension and send them a personal email. It can change your business overnight.

Before we end, What are the top products that you depend on to run the company & how do you use them?

ChartMogul keeps us updated on our MRR and ARR on a daily basis. We are working on reducing churn and we couldn’t do this right without ChartMogul.

Most of our team is based in Barcelona but others are working remotely from anywhere. Trello helps us prioritize our tasks and get things done.

We use many email sending tools ourselves for our own campaigns. Mailshake, Reply.io and YAMM are some of them.

Right now we are using Crisp to chat with visitors and provide live support for customers. They love our support team and some of that is thanks to Crisp.

Finally, Google Apps to organize and share files with the team. You can’t beat Google for this.

Originally published at siftery.com.