Small Business MBA
Living in the Future
Part 1 of 2: Harness the Power of Strategy to Build Success
Part 1 of a 2-part post on harnessing the power of the future to drive your business today.
The interesting thing about the future is that it lies just beyond our grasp. To the best of our abilities, we as humans cannot step one nanosecond beyond the moment that exists right now. Scientists are moving closer to disproving Einstein’s posit that we are locked into one-speed, one second at a time, but they are not there yet. We’re trapped in the moment. As effective business strategists, we’ve got to break the rules. The present state of our operations is already history when we see it. What’s done is done and we can only look at the measurements we record to see how it all went. We must counter physics with the one tool that makes time travel possible: our minds.
Analytics — the science of using past performance to predict future outcomes — is a good place to start. The scope and scale of data crunching algorithms go well beyond the mathematical skills of even the most brilliant mathematician. In the end, they cannot (as of yet) make the leap to fully understanding the sense of ‘place’ that a human analyst finds second nature. The promise of the IoT will be one of efficiency and effectiveness, but not…
