Corporate Wellness: The Hidden Strategy to Unlocking Your Culture’s Fullest Potential

A deep dive into the synergy of strategy and technology in holistic wellbeing.

Jake Curreri
Aug 29, 2019 · 9 min read
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Photo by Mike Stezycki on Unsplash
  • 66% say they don’t strongly believe they have a work-life balance.
  • 57% of workers said technology has ruined the modern-day family dinner.
  • 40% said it was OK to answer an urgent work email at the dinner table.
  • 36% stated poor productivity and,
  • 41% who said there was high turnover and burnout/fatigue.

Examples of Corporate Wellness

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Google Campus
  • Draper: Offers onsite Zumba and Weight Watchers classes and holds annual health fairs filled with fun activities.
  • Google: Offers an all-encompassing wellness program featuring onsite healthcare services, including physician, chiropractic, physical therapy, and massage services, as well as access to fitness centers, classes, and community bikes. You can even pick up new personal and professional skills by taking cooking classes, coding degree programs, or guitar lessons, to name a few of the cool classes Google offers.
  • BurnAlong: Offers a more technology-oriented approach, providing company-wide fitness challenges and workout tutorials through a mobile app. Primarily serviced through curated digital content.
  • BetterSpace: Offers a comprehensive recommendation and engagement engine for wellness, running 100-day mental health sprints with different companies as they are pre-launch they are achieving incredibly high metrics of an 80% engagement rate where the average Employee Assistance Program (EAP) falls well below 40%.

Laying the Groundwork for Wellness: Netflix

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Netflix

Defining Your Wellness Program

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Photo by Luis Quintero on Unsplash

Technology’s Place in Corporate Wellness

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Orangetheory Leaderboard
  • Host your next in-person meeting as a walk near your campus.
  • Promote the opportunity for ownership amongst meeting agendas.
  • End meetings when the agenda is met — no need to prolong to fill up a timeslot.

Summary

Move into a culture of creativity and ownership. Embrace the mid-day pause. Encourage longer maternity and paternity leaves. If you are partnering with a fitness provider for your employee memberships, make data requests to review engagement in their facilities.

SmallWorld

We inspire world-changing ideas and craft cutting-edge…

Jake Curreri

Written by

ceo @ smallworldus.com + baselinefit.com

SmallWorld

We inspire world-changing ideas and craft cutting-edge technologies through the development of meaningful brands, creative strategies, and innovative software.

Jake Curreri

Written by

ceo @ smallworldus.com + baselinefit.com

SmallWorld

We inspire world-changing ideas and craft cutting-edge technologies through the development of meaningful brands, creative strategies, and innovative software.

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