Share Your School Spirit on Social Media

Do you even remember a time when Facebook and Twitter didn’t exist? These days, social media is everywhere and impossible to ignore. It’s great that there are so many ways to communicate, but sometimes it can get a bit overwhelming and difficult to know if you’re doing it right. So here is a list of ways to get the most out of social media and to communicate more effectively with your community!

Promote New Programs and Technologies

Your community, donors, and elected officials are important partners for raising money and collecting the resources needed for school improvements. Show how important they are by showcasing your new labs, computers and equipment on social media. Photos of new additions being used by happy students, video testimonials or a personal notes from staff members are great ways to show your gratitude.

Sneak a Peek

What is a day at school like? What are children learning about and how are they learning? Parents and community members often base their understanding of school proceedings on their ‘good ole days’ and are not up to date on new teaching practices. Social media is a great resource to share share the daily routine at school. Use video to document activities or club practices, post photos or short descriptions about activities or classes. For example, a photo of a 6th grader in protective glasses from Chemistry class can be posted today and not wait for the yearbook.

Announcements and Events

The best way to instantly reach your followers is on social media! A Facebook event is a great way to make sure parents receive reminders about upcoming school events like bake-sales and performances. Bonus points for using live-tweeting or using Facebook-live to broadcast school events!

Go Team!

Boost Support for Sports and Teams

Have a big sports event coming up? Ensure full attendance by promoting the event with photos, GIFs and videos. These events allow for the community to come together and social media is great way to spread the word and gain support online before and after the event.