Subtle Change in SAFF Username Hints At Suzuki Sponsorship Deal

The SAFF Championship, the South Asian Football Federation’s flagship tournament, looks set to announce a new deal with Suzuki after several of its accounts on social media appears to have changed to ‘SAFF Suzuki Cup’ — akin to the AFF (ASEAN) Suzuki Cup.

Of course, if this is true — this might be a bit of a nightmare for SEO (Search Engine Optimisation) which will find difficulty discerning SAFF from AFF tournaments.

We've asked the SAFF to comment on the rumour. More to follow.

Ash Chetri is a regular columnist for GoalNepal.com. You can follow him on Twitter, @Ashtopher. He also maintains and writes several Nepal-related Wikipedia pages. Find him on Wikipedia here: @Ayoopdog