How to Use Pinterest to Grow Your Business

Every time I need a little inspiration for new clothing ideas, design ideas, event planning, hairstyles, etc…Pinterest is my go-to resource.

However, Pinterest is much more than just a source of inspiration. You can use it to market your business, drive traffic to your website, and increase sales…Crazy right?!

More than 200 billion pins have been saved on Pinterest. And 90% of weekly Pinners make purchase decisions on Pinterest . That’s a lot of engagement and great for potential site traffic. That’s why businesses and marketers need to be active on the platform.

So how can you use Pinterest to meet your business and marketing goals? Keep reading to find out my secrets!

Using Pinterest for Business

If you’re new to Pinterest, then you’ll need to create a business account to get started. Don’t worry; this is a pretty simple process as outlined below.

• Create a business profile. Just like other social platforms, you’ll need to get set up with a business account instead of using a personal page. With this account, you’ll get access to analytics and ad services.
• Claim and link to your business website. This is an essential step in verifying your business page, and pretty simple to do if you follow…