Is it Too Late to Start a YouTube channel in 2018?
In 2018 a lot of aspiring content creators ask themselves: is it worth starting a YouTube channel at this point? The answer is “Yes, you it is worth it!”. As YouTube is growing in popularity, the demand for better content also increases. On the other hand, creating quality content is hard, so you’ve got a long path to go before making it to the top.
So, where to start? First of all, to make this path smoother you’ve got to sit down and write down two or three things you find yourself competent and passionate about. Brainstorm and come up with ideas that have not been done before and try cooking up some content around those ideas. After you have done that, start making videos.
Before you start uploading, make sure you have got a bunch of videos so that you can refresh your channel regularly. It is very important since the subscribers always expect to watch more content that they find interesting. Also, one of the biggest mistakes of YouTubers is setting up goals for the subscribers and views. As you are making your first steps on YouTube, don’t expect a sudden success and work on your content rather than numbers. When speaking of quality, learn new skills to make your videos better. Speaking in front of a camera, proper lighting, new video editing software, optimizing your channel’s SEO and expanding to other social media are the right things to improve your YouTube channel. Also, learn to set the right objective, like making 10 videos in a week. Getting a 1,000 views is not an objective, it is an outcome of your goal. Getting 50 subscribers is not an objective but finding an influencer for mutual advertisement is.
In addition, if you’re going to choose a niche in YouTube you have to realise that you cannot just make another YouTube channel and expect the audience to like you only based on your personality — there are simply too many of them. Your personality is why people may stick with your channel but not why they may like it. The audience needs something to attract them, and you need to have an appealing thumbnail to get their attention. In fact, thumbnails are quite important as they basically are an introduction of your video. Thumbnails have to catch the eye so that the users will want to click on the video.
To sum up, YouTube is a great tool to fulfil your creative potential. Seeking fame on YouTube is a wrong approach, making videos — the right one. YouTube can be great if you learn to enjoy it. If you turn it into a job instead of a hobby too soon, however, you will burn out pretty fast. Your new channel will grow slow at start but with your correct decisions it will be successful.
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