Why does advertising with influencers really work?

Influencer marketing turns into one of the most profitable ways to promote the brand in social networks. Advertising with popular bloggers is becoming a global trend among marketers. According to statistics 97% of marketers are going to increase their advertising budgets for this type of promotion next year. But why does advertising with influencers really work? Check the explanation below.

For more information about State of Influencer marketing check SocialMedia.Market Research:

http://smm-300.front.rghub.pro/assets/pdf/SMM_Marketing-Research_eng.pdf