Post-Type in Summary

SocialRank provides users with the ability to dive deep into their audience. Understanding what style of content a following prefers can influence the way a brand or individual frames their own information.

Post Type (in Summary) shares the type of content an audience is sharing on Twitter (i.e. text, photo, video):

As a business or influencer on social networking sites, this feature can be useful for a better take on how their audience will also prefer to receive their content. For example, if an artist finds that the brunt of their following shares primarily visual content, incorporating more photos and videos may generate a greater level of engagement.

As always, hit us up at hi@socialrank.com if you have any questions, comments, requests, jokes, concerns — we want to hear it all!