SocialRank Daily: How Tesla will change your life

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Shortform:

Khoi Vinh, chief designer at Wildcard, “Visual Effects in Mad Max: Fury Road”. How a new hit movie found a way to blend traditional filmmaking techniques with new technologies. Done so seamlessly that you can’t tell what’s computer-generated and what’s not.

Medium:

Hugh MacLeod, cartoonist and co-founder of Gaping Void, “Some Thoughts on Brand Storytelling”. “Brand storytelling” is everywhere these days. Too bad most of it is utter nonsense. The business world desperately needs more of those who can do it well.

Longform:

Tim Urban from Wait But Why, “How Tesla Will Change Your Life”. An incredible, exhaustive explanation of the science, economics, and marketing principles behind Tesla. With Tim’s well-timed stick-figure cartoons for comic flair.