Social Snapshot — 03.29.17

Oh, process process process… I’ll just leave my feedback to this cartoon from Marketoonist at that. I’m sure many others feel their own…strong feelings towards this as well.

Trending

• Samsung Galaxy S8: Hopefully this isn’t an “explosive” reveal in a literal way. The phone is slated to roll out in April. (CNET)
• #ThingsAnnoyingCoworkersDo: In the effort to save anyone myself from anyone in the office saying I annoy them I’ll just put something that would piss me off personally, but I found funny as a meme. (Twitter)

• iOS Update: Apple rolled out an update on Monday that speeds up iPhones for a faster and smoother experience due to the fact that it frees up some space on your phone. (Mashable)
• Leggings Gate: Okay, I may have made up that name, but United is facing some bad publicity after denying some young girls access to a flight for wearing leggings. (What’s Trending)

Competitors such as Spirit Airlines are hopping on the opportunity to troll United.

• Casey Neistat Returns to Vlogging: Casey Neistat, a popular YouTube vlogger, has returned to vlogging after his hiatus. (What’s Trending)

Social/Content News

• Facebook Stories…Again: Facebook is releasing another Stories rollout. Except for this time it’ll be on the main Facebook app. In complete honesty, this actually looks cool as sh**! (Social Media Today)

• Wtf is This Rocket Ship Facebook?: Several users are seeing a rocket ship icon on their Facebook feed. This is part of a test that Facebook is rolling out as a means for users to get exposed to content that they might not be following (but may be interested in). (Tech Crunch)

• Facebook Testing New Groups Option: Facebook is testing a new option that will allow Facebook Pages to post directly to (and even admin) Facebook Groups. This wasn’t a possibility before. Personally, I hope this rolls out as it would be huge for brands that have a lot of sub-brands/groups within their organization. (Social Media Today)
• Periscope Analytics Dashboard: Periscope users will now have access to an analytics dashboard which will help them track video duration, the number of viewers, likes, and time watched-per-minute. (Tech Crunch)

• Twitter Introduces Pre-Roll to Periscope: Pre-roll ads will now be available to both live video and replays on Periscope content. (Social Media Today)
• Propel by Pinterest: Pinterest is rolling out a 30-day program that will give advertisers training, access to creative resources, and ad campaign support. (Marketing Land)
• Pinterest Promoted App Pins Available to All: Pinterest has announced that their Promoted App Pins will be available to all advertisers on the platform. (Social Media Today)

Dope Reads

• Demographic Behind Social Networks: This infographic covers who is using what platforms. Definitely useful for when clients start asking, “well why aren’t we on Pinterest?” (WeRSM)
• How B2B Marketers Define Success: This infographic drives home the point that B2B companies that have executive buy-in are more likely to see success. It also points out that a customer-focused strategy makes a difference. (Pardot)
• 20 Creative Ways to Use Social for Storytelling: Buffer dives into some actionable ways that brands can use social media for storytelling. (Buffer)

Cool Apps

• Instagrids: Ever see those cool profiles on Instagram that creatively split up photos so that they look awesome when you view the overall profile? Well, meet Instagrids. (iOS | Android)

Awesome Ads