Social Snapshot — “Return of the Snap”

Guess it’s time to dust off this good ole’ blog and start giving you that (social) dope sh** I used to. No apologies, no excuses. Just another Social Snapshot. Enjoy!

I love this! Have you ever had an idea that you pitched (or wanted to pitch) and then it just got butchered? Well, that’s okay as long as you don’t quit there. So often ideas are taken through the “process” that they end up not being anything like you originally intended. Don’t run from that, but rather embrace it. You’d be surprised what you can learn.

But don’t let them steal your thunder. If you feel like your idea is the sh** then stick to your guns.

Trending

• #ADCOLOR2017: The ADCOLOR Conference is the premier diversity gathering for professionals at all levels. Convening innovators, experts, and thought leaders from multiple creative industries: advertising, marketing, media, entertainment, public relations and tech. (Adcolor) (Facebook Event)
• Super Bowl LV: The Super Bowl has been moved from Los Angeles to Tampa Bay in 2021. Los Angeles will host the following Super Bowl in 2022. (Twitter)
• Couple Gets Sued for Emojis: Yes, you did read that right. A couple was sued for (and lost the case) $2,200 because of a text with emojis. You have to just read the story for yourself. (What’s Trending)

• Roger More: The British actor who played a dapper James Bond passed away today at 89. Fun fact — he was the oldest bond to ever be hired for the films in the official series & held the role the longest. (NY Times)
• House of Cards: The hit Netflix original series does it again! This time to blur the lines between fact and fiction the show hired the official photographer for former President Obama to shoot its main characters in various scenarios. (Adweek)
• Beware the Seal: Shhh, don’t say anything, just watch. Skip to 1:30 if on a time crunch. (What’s Trending)

Social/Content News

• Facebook Live Allows Co-Streaming: Facebook Live(finally) is allowing users to do co-broadcasts. The feature originally rolled out for influencers but is now being rolled out to all users on the iOS app. (The Verge)
• Instagram Story Search Update: Users on Instagram can search Stories for a location or hashtag on the platform. Instagram then compiles the Stories based on the search. (Tech Crunch)

• Twitter Rolling Out New Engagement Ads: Twitter is rolling out a new ad option that gives brands the promote automated bots that users can direct message and engage with. (Social Media Today)
• Periscope & 360º Video Added to Apple TV: Twitter launched some new features for their Apple TV app. Now, the app will have support for Periscope’s Global Map as well as the ability to watch live 360º videos. (Tech Crunch)

• Twitter Live Video Display Test: Twitter CEO Jack Dorsey pulled up a screenshot that showed a feed that had in-progress live videos at the top of the feed (Happening Now section). Further details haven’t been released as of yet. (Social Media Today)
• Snapchat Wants to Reinvent TV for Millennials: Snapchat is looking to step more into the TV-style video space. This comes as a result of pressure from larger brands (i.e. Instagram) and the success of their news show, Good Luck, that got 5.2 million viewers per episode in a season. (Fortune)
• Snapchat Rolls Out Collaborative Stories: This is truly cool as h*** and I’m glad that Snapchat did this. A new rollout allows users to create custom Stories that enable you to invite other users to contribute to your story. (Social Media Today)

• New Ways for Discovering Food/Recipe on Pinterest: Pinterest recognized that their most popular category is food. So, they rolled out new recipe search qualifiers that help users get to the exact recipe they want. Users can search by cooking time, ingredients, and dietary requirements. (Social Media Today)

Dope Reads

• Facebook Image Search is Getting Better at Finding Relevant Results: Wow, that title is a mouthful. This article talks about how Facebook’s Image Search can help boost your brand’s platform strategy. (Social Media Today)
• New York as You’ve Never Seen it Before: A really cool article where a travel blogger put together shots of some lesser-known places in New York. All done on Instagram. Enjoy! (The Telegraph)
• The Growth of Food-Related Content on Pinterest: This infographic digs into just how much food is growing on Pinterest. (Social Media Today)

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