Social Snapshot — 08.30.16

Trending:

• #WillyWonka: Gene Wilder, known widely for his role as Willy Wonka, has passed away at the age of 85. (Read More)
• Jimmy Fallon Spoofs Lochte: Last night comedian Jimmy Fallow spoofed Ryan Lochte, lie and apology at the Video Music Awards. (Watch Here)
• #iPhone7: Apple announced in their cryptic fashion that they are going to host an event on the 7th at which everyone is speculating it will be the next iPhone. (Read More)

Social Media:

• Facebook Trending Topics Change: The way we see trending topics on Facebook has changed. Previously you used to be able to see a brief summary of what each trending topic is about. Now, we only see the title of the trend. (WeRSM)
• Facebook Vertical Videos: After ignoring the layout for some time, Facebook is now embracing vertical videos. (Digital Trends)
• Instagram’s Billion Downloads: Instagram has become the 19th app to hit a billion downloads on the Google Play store. (Digital Trends)
• Twitter is Paying Influencers to Make Videos: In an effort to bring more creators back to the platform, Twitter is changing up the way they compensate for videos. (Recode)
• Snapchat Can Target Behaviors: Snapchat can target users with ads based on the interactions with the stories they follow and tune into. This is something that we can be sure we are going to see in the near future. (WeRSM)

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