Wondrous Power of Social Media

Soedja — Project Marketplace
Soedja Digital Library
2 min readSep 19, 2019
Photo by Tim Bennett on Unsplash

Everyone has a bad day now and then. Maybe some things just can’t stop annoying you the whole day. Trying to cope with it, you sat down on the break room and and open your phone and immediately saw a short but funny video that managed to make you laugh a little. Your mood rises and you’re suddenly energized again to do whatever work you need to do.

It’s amazing how one small thing can change a person’s mood and overall energy. It’s also no wonder that social media that provides these short videos on their platform are rising substantially, since a lot of people are actually looking for these kind of content. These videos varies so much, it can be someone playing a prank on their friends or it can just be a little kitten doing whatever cute thing it does.

According to influencermarketinghub.com, the top social media platforms that are being used up to 2018 are Facebook, YouTube, Instagram, and get this, TikTok. You might have heard about the first three I mentioned, but what’s TikTok?

The Rising Star from China

Photo by Clark Tibbs on Unsplash

TikTok is a social media platform that provides their user to edit and upload short videos and also allowing them to collab with other content creators. It is the perfect tool for you to share your creative ideas in a video when you don’t have a lot of spare time. This resulted in a very rapid rise of users and as of February 2019, they had passed the 1 billion downloads mark. It’s even more incredible when you know that TikTok has just launched their service outside of China in 2017.

What makes them so popular? I mentioned briefly above that it doesn’t take much time to use, whether you’re creating content or just watching said contents. A video on TikTok ranges around 3–15 seconds long, and it keeps playing you new videos until you decide to stop. The app itself is very user friendly and it doesn’t take much learning to be able to create your own content. It currently doesn’t provide you any money from video views, but the immense exposure that you get is simply irresistible.

We at SOEDJA encourages people to express their creative side. Take advantage of this trend, treat it as a chance for you to break out of your cage. It can be you that makes someone’s day better and be the difference maker in a lot of people’s lives. Be the creative person that you are and express yourself!

--

--

Soedja — Project Marketplace
Soedja Digital Library

Our platform aims to #MakeThingsHappen by empowering business to collaborate with creative freelancer.