Solitude Spiral
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Solitude Spiral

The Game of Xs & Zs

A Professional Guide to Branding Medication

Photo by Christina Victoria Craft on Unsplash

The Director of Marketing, who bore the unfortunate name of Cecil Gassy, dropped a small cloth bag on the conference room table. He asked, “What are we branding today, Wayne?”

Wayne Billings, the Assistant Director of Marketing, who earned half of the Director’s salary and did twice the work, was always prepared. The word on the rumor mill was that Gassy had…

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Christy A. Schmidt

Christy A. Schmidt

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Author, photographer, professor, attorney, life coach, yoga enthusiast. Insomniac. See more at: www.christyaschmidt.com or www.caschmidtphotography.com.