If you do not build a product users love, you will eventually fail.
A lot of startups choose to defer the “pricing question” because they don’t think their product is ready.
Use advertising as a testing tool rather than a long-term stream of customers.
You usually need to recruit initial users one at a time
If you have a startup called X and you don’t have x.com, you should probably change your name.
Traditional management consists of two components:
Traction is a sign that something is working.
If you charge for your product, it means customers are buying.
If your product is free, it’s a growing user base.
Here’s the simplest, most jargon-free, definition of marketing you’re ever likely to come across:
If the circus is coming to town and you paint a sign saying “Circus Coming to the Showground Saturday,” that’s advertising.
Many start-ups believe in the popular myth that the key to founding a successful company is perseverance and an iron will:
A heroic founder has a brilliant idea and fights through lots of setbacks until the idea finally becomes a hit.
Mom was wrong
It does pay to talk to Strangers
Leverage the Art of Networking
I started a morning routine since 2010.