Finnish Microbrand SAVOT partners with SOMA

Published in

SOMAbusiness

3 min readOct 20, 2018

SOMA welcomes another world-class microbrand

Joining the ranks of DWISS, Diefendorff, and Sipilankello, SAVOT expands SOMA’s portfolio of luxury watch companies who will partner with SOMA upon our Q1 2019 launch.

Every one of our partner brands is distinct, and SAVOT is no exception. Their timepieces feature quality materials such as Japanese movements, sapphire glass, genuine leather, and stainless steel. They then pair these materials with their original bold, minimalist designs. And all at a pricepoint that’s accessible to the average consumer.

From the Karelian region of Eastern Finland

SAVOT draws design inspiration from its locale. A particular blue from Lake Saimaa, “red and black from our emblem,” a copper color from Outokumpu.

The essense of Karelia

Karelia is a ethno-cultural region spanning Western Russia and Eastern Finland. Finnish Karelia, home of its eponymous and famous Karelian pies, is an untamed land of lakes and forests. The Finnish epic Kalevala originated from this region.

More about Karelia

SAVOT on the partnership with SOMA

“SAVOT is excited to partner with SOMA because their solution is cutting-edge and relevant to the watch industry. By combining a visual social media platform with ecommerce, and then integrating the ability to validate provenance on the blockchain, SOMA is taking luxury etail into the future.” — Sami Salonen, SAVOT CEO

SOMA’s Q1 2019 launch

SOMA is going live in Q1 2019 with companies such as DWISS to sell their timepieces on our marketplace. We’re onboarding partners now!

Getting on the SOMA platform

If you’re a watch manufacturer or retailer, contact partners@soma.co. If you’re an individual lover of quality watches, sign up here to be notified the minute we’re accepting registrations!

User waiting list: https://goo.gl/forms/xpFstBEEA4QBGrF73

About SOMA

On legacy ecommerce platforms, anonymous usernames and depersonalized storefronts strip trade interactions of an important social element. Additionally, buyers lack a definitive way to ensure the authenticity of items. Enter SOMA. Our Heimdall Protocol stops forgeries and counterfeiting by validating ownership and provenance history on the blockchain. Social media elements bring personalization and interaction to trade, and allow users to monetize social influence, while a rewards system incentivizes beneficial collaboration. SOMA is a free-market ecosystem — free of market manipulation, price-fixing, gouging, and bloat.