Redefining female role models | Yasmine Orth, founder of THE LOVERS
#FemaleEmpowerment — Humans Of New Work
Yasmine Orth is the founder of THE LOVERS — a community for conscious living. Under this overarching brand, she creates and curates her signature events at THE LOVERS Academy: ‘Salon Mondaine for Female Empowerment & Leadership’, the yoga and meditation salon ‘Urban Libertines’ and yoga and coaching retreats ‘Lead with love & Conscious Living’ for a deeper experience. Furthermore, she offers consulting services under THE LOVERS Agency, founded the support initiative THE LOVERS e.V. and runs a co-working, coaching and workshop space at THE LOVERS Space.
From hedonism to holism, from day to night. That’s how Yasmine describes the journey to herself, her femininity and, ultimately, to the founding of THE LOVERS. It took her a while to admit she was creative and get up on stage. But Yasmine always pursued her way. With a background in artist and event management and public relations, she lived an unusual lifestyle with exclusivity. But being different always caused her to stand out though she didn’t immediately realize it. The veil was lifted, suddenly but steadily, after she was caring her dying mother 12 years ago. She finally made a decision to step out from her nightlife and into the day, evolving the expression of her true vocation.
“It was about time, I had enough. I made the decision for life. Allowing myself time helped me discovering my own potential and following my urge for curiosity and trying out new things. I further developed the women’s network goerzlclub I founded back in 2004 — since 2015 called THE LOVERS. A life project. I wanted to discover ‘modern femininity’, bringing people together who could learn from each other, and share answers to the questions I, myself, had confronted. I wanted to bring purpose and meaning to the world. I’ve always seen and sensed the problems, needs, and noticed the potential changes possible in society; I wanted to find solutions.”
Due to many challenges in her personal life and choice to become self-employed, Yasmine found her way back to her Indian roots and connected with the philosophy of yoga, meditation and what femininity meant in its original context. Her search for meaning is what she refers to as ‘finding trust.’ What came next was the unplanned, yet clearly wanted pregnancy and birth of her daughter seven years ago. The start of her motherhood and deepening of her journey.
“If we want to change the world in a sustainable way, there’s no other option than starting with ourselves first. Being a single mom, I encountered themes like reconciliation, nature and naturalness, self-healing and self-realization in one’s own vision and how to integrate that back into our lives and into the working world. As a consequence, in 2010 I created the first salons that brought together different areas holistically and where results emerged in co-creation. With THE LOVERS, everything I’ve done so far comes together. We are creating space for transformation, understanding, and inspiration the new thinking and a new form of life. I struggled with the name myself at first. Love needs to be ‘endured’ first. Because of fear, we know too well. THE LOVERS stands for love for life, humans, lovers and the balance of the masculine and feminine aspects in every one of us. Complementary, cooperative, without competition and patriarchal structures — but with clarity.”
Yasmine stays true to her decision for life and therefore stand up for freedom not fight against the war (an important difference), which for her starts with non-violent communication. And that needs continuous practice. It’s all about the attitude and starting to create a mutual appreciation, especially in our families and today’s working world of gender debates, women’s quota and rising feminism.
“I don’t like speaking of feminism, but more of femininity and female power. When I read ‘the future is female’ I need to flinch, because that’s a one-sided view again. ‘The future is human’. Especially now when women have made the step into the societal and economic worlds, we need new role models — for men as well, out of the ‘system of fight’. The responsibility is upon us, women, and what value and appreciation we provide men and how we raise our children, because in 10 years, my daughter is going to create the future society, that’s a great chance. Female empowerment remains to be essential because we’re finding the way into free choice and the freedom of living out our individual potentials regardless of conventions. We need the appreciation of the female principle in men and women! The appreciation of the heart and compassion.”
For the upcoming, young generation it is the chance to get become creative doers and jumpstart an exchange beyond social norms. Particularly young women should keep an eye out for role models beyond their mothers who can mentor them along in their careers but, more importantly, in life. That’s how they’ll discover their creative individuality. Because of creativity, Yasmine asserts, is the greatest form of freedom.
Originally published at www.humansofnewwork.com.
