Announcing our investment in dataplor!

Alex Finkelstein
Spark Capital Publication
2 min readApr 18, 2024

Today’s enterprises need accurate, comprehensive, and timely data to drive strategic decisions. Point of Interest (POI) data — where businesses are physically located, what their hours are, if they accept credit cards, etc. — is particularly critical to unlock insights when assessing new markets outside the U.S. By leveraging truly global data, companies are better positioned to increase their market presence and optimize operational logistics.

Yet high-quality, international data has been scarce. It’s been plagued by inaccuracy and information gaps that lead to missed opportunities and, ultimately, lost revenue.

It’s a problem that dataplor solves. In getting to know CEO and founder Geoff Michener, I’ve seen how well he understands the challenge and has built a company with a distinct approach to POI that merges artificial intelligence, machine learning, LLMs, and a custom built platform to support a global team of expert human validators to deliver precise, actionable, and dynamically updated location data.

Today, we are excited to share our investment in dataplor, with Spark Capital leading a $10.6M Series A round.

Fortune 500 companies use dataplor’s unique datasets daily to scale their performance in retail, fintech, consumer packaged goods, mapping, quick service restaurants, and third-party logistics. Geoff had the foresight to identify an unfilled need in the market and has built a dynamic and resourceful team that is giving incredible value to the company’s global customer base. His deep insights into how incomplete, missing, and problematic data can impact an entire organization and stymie decision-making put him ahead of other leaders in this space.

Today, dataplor delivers data intelligence across over 200 countries and territories, more than 300 million locations, and over 15,000 brands. Leading companies are responding, as dataplor already has dozens of Fortune 500 customers and has been growing revenue by an average of 2.5x year-over-year since 2020.

What’s especially important is dataplor’s commitment to privacy. The company does not collect or share any personally identifiable information (PII). All dataplor’s datasets are gathered through publicly available data or direct contact. At a time of heightened consciousness about data privacy, we’re proud to back a company with the highest commitment to data privacy for its customers.

At Spark, we’re excited about how more accurate POI can empower business leaders with intelligence to make more strategic decisions. The company’s approach to investing in human validators and sophisticated technology is a unique differentiator that has already yielded success for dataplor’s international customers.

We’re thrilled to partner with Geoff and his incredible team, and I’m pleased to see their success first-hand on the company’s board. Welcome, dataplor!

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