For me conference planning is about reducing points of uncertainty

Notes on Conference Planning

Jessica Xiao
Spark Files
2 min readMay 26, 2019

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  • Cannot predict everything but the more you plan and predict event less stressful
  • Reduce number of scenarios to have to react to in the moment by anticipating as many needs as possible — contingency plans set up
  • The more options you have, the quicker your team will be able to improvise and adapt to situations as they develop
  • If you have a decision in a place of a “maybe this or maybe that,” you are reducing ambiguity and everyone knows their roles as well as possible
  • Along those lines, make sure you make things as intuitive and easy as possible for volunteers and the talent

Some Ways to Practice These Principles

  • Experience and empathy and imagination
  • Imagine all possible outcomes (Side note: that’s really important from an intersectional perspective — if you’re thinking about your audience and their accessibility to the event — are their food options that accommodate dietary restrictions and allergies, are hallways wide enough, are the doors heavy to open, are there ramps, are there enough breaks in the schedule)
  • Make everything explicit — don’t assume anything
  • Make every decision intentional — create communication structure within your team
  • Care and goodwill translates into friendliness. If you care, you will think 500 times about how to do something properly — and you will foster goodwill about your event because it is not just PR or marketing for the organization, but designed for the participants (Thinking about your intentions yields different outcomes and caters to different demographics — not always aligned in who is served)
  • Check 100s of times

Conference Planning: The Content

  • Consult the experts — are you consulting only with people who look like you and grew up with you or are you broadening your talent pipeline?
  • Compensate fairly
  • More than a performative effort
  • Demanding help versus requesting help
  • Are you ticking “democratic representation” off your list or actually trying your best to build your event with your community
  • Post-conference follow up is important

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Jessica Xiao
Spark Files

National Urban Fellow 2020 || I write about love & politics, because social justice is personal || feminist & writer & humanist & nerd