The Pig Butchering Scam: A Romance Scam in Disguise

The pig butchering scam is the latest twist on the romance scam, and it’s more dangerous than ever. Here’s how to avoid it.

Venus Baranquel
SparkLearn EdTech
9 min readSep 26, 2023

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In the world of online deception, where fraudsters perpetually devise new strategies to manipulate and exploit, emerges a peculiar yet treacherous phenomenon — the pig butchering scam.

At first glance, this whimsical name might evoke images of literal pigs and kitchen knives, but don’t be fooled by the quirky title. Behind the innocent facade lies a sophisticated and increasingly problematic form of deception that couples romance with financial ruin.

This article will delve into the nefarious intricacies of the pig butchering scam, unmasking its tactics and equipping you with the knowledge to avoid falling victim to its wily charms.

Image from Forbes.

What is the Pig Butchering Scam?

Originating from the Chinese phrase “sha zhu pan,” which translates to “fattening the pig,” the pig butchering scam takes on an intricate fusion of romance, investment schemes, and cryptocurrency fraud. This distinctive form of deception aims to exploit victims emotionally and financially, employing a well-planned approach that intertwines these elements.

Fraudsters, posing as potential partners or friends, infiltrate dating platforms and social media sites, luring victims into a web of seemingly genuine interactions. In practice, scammers initiate conversations with potential victims on platforms like Tinder or WhatsApp, building trust over time through cordial discussions.

This strategic rapport-building is reminiscent of “fattening the pig,” with compliments and flattery used to create an emotional bond. Once the connection is solidified, the scammer skillfully introduces enticing investment opportunities, often involving cryptocurrencies or other financial trading ventures.

This intricate scheme, borne from a complex web of emotional manipulation and financial coercion, ultimately leads to the “butchering” phase. Victims, caught in the allure of promised gains and affection, find themselves ensnared in a trap of financial loss as their investments vanish and the scam’s true nature is exposed. The result is a heart-wrenching blend of betrayal and monetary devastation.

Image from NBC UNIVERSAL.

Unraveling the Process of this Crafty Scam

The pig butchering scam operates with a calculated dance of deceit, preying on unsuspecting victims who unwittingly become entrapped in its carefully scripted play. This intricate fraud unfolds in three distinct stages, manipulating emotions, aspirations, and vulnerabilities in a relentless pursuit of financial gain.

Building Rapport and a Web of Trust

“I always look forward to your texts. You always know how to make me laugh.”

The scam’s web of deception often begins with a seemingly innocuous text or message sent to the wrong number, introducing the victim to a world of calculated charm. Through carefully curated conversations, scammers pose as friendly acquaintances who gradually weave a tapestry of companionship.

The exchanges are designed to foster a sense of camaraderie, leading the victim to believe they’ve stumbled upon a new online friend. The gradual development of this virtual connection is a crucial precursor to the scam’s next phase.

Presenting the Investment Opportunity

“I’m not usually one to talk about money, but I just had to tell someone. I made a killing on cryptocurrency, and I’m feeling really generous. I’m thinking of taking everyone out to dinner tonight.”

Once a sense of trust is firmly established, scammers deftly shift the conversation toward the crux of their scheme — enticing the victim with the promise of lucrative investment opportunities. Craftily weaving tales of cryptocurrency fortunes and inside knowledge, fraudsters manipulate emotions to kindle the victim’s interest in financial gain.

The pig butchering scam’s sophisticated choreography hinges on manipulating the dopamine rush triggered by initial successes. Victims are lured into making investments through fake applications or websites, where they witness seemingly impressive returns. This orchestrated illusion propels them to commit more funds, mirroring the metaphorical “fattening of the pig.”

Leaving Quickly or Offering Deceiving Help

“We are confident that we can earn back the lost funds if you can borrow more money and continue to trade for $150k.”

The scam enters its final act with the victim trapped in the temptation of potential riches. The fraudsters exhibit remarkable versatility, either abruptly abandoning the victim or feigning concern by offering assistance.

As the fraudster senses the victim’s waning interest or growing suspicion, the scheme abruptly concludes, with the scammers taking everything. Swiftly, the application stops functioning, the website vanishes, and the provided phone number becomes inactive. The scammers may have gathered the victim’s banking details during the interaction, enabling them to liquidate any remaining assets before vanishing into thin air.

If the scammer offers help, they may convince the victim to pay additional fees or taxes to bring back their money. This stage marks the culmination of the scam, leaving the victim emotionally shattered and financially depleted.

Identifying the Telltale Signs to Avoid Becoming a Victim

Recognizing the subtle cues that hint at potential scams is paramount. Pig butchering scams and their intricate blend of charm and manipulation often cast an enticing spell that blinds victims to their true intentions.

By understanding the warning signs that accompany these elaborate schemes, you can safeguard yourself against falling prey to the pull of financial fraud. Here are the warning signs of pig butchering scams:

  • Wrong number messages: The scammer will contact you out of nowhere, pretending to have the wrong number. They will then try to start a conversation and build rapport with you.
  • Offers of guaranteed returns on cryptocurrency: The scammer will promise you high returns on your investment in cryptocurrency. However, this is a red flag as there is no guaranteed profit in investing.
  • Offering extravagant gifts: The scammer may try to tempt you with promises of elaborate gifts or expensive vacations. This effort is to gain your trust and convince you to invest with them.
  • Scammer trades with the victim: The scammer will ask you to download a cryptocurrency investment app and make a minimum investment. They will then trade with you to show you how it works and make it seem like you are making money.
  • Refusal to engage in video calls: If someone you’ve been messaging with always avoids video chats or other face-to-face interactions, it’s possible they’re not the person they claim to be.
  • Request for financial information: The scammer will ask you to provide them with your personal financial information, such as your bank account number. This information can be used to steal your identity or commit fraud.
  • Invitation to invest in specific financial products: The scammer will try to get you to invest in cryptocurrency or a foreign exchange trading platform. They may claim this product as a surefire way to make money, but it is likely a scam.
  • Unknown or confusing investment opportunity: It is best to avoid an investment opportunity if you are unfamiliar with it. Scammers often target people inexperienced with investing and prey on their lack of knowledge.
  • Unfamiliar trading platforms: Be wary if the scammer asks you to use an unknown trading platform. Scammers often create fake trading platforms to steal people’s money.
  • Exaggerated claims and elevated emotions: The scammer will make exaggerated claims about the potential investment returns or the benefits of using their trading platform. They may also try to appeal to your emotions, such as your fear of missing out or your desire to get rich quickly.
  • Sense of urgency: The scammer will create a sense of urgency, telling you that you must act now or miss out on a great opportunity. This tactic is used commonly by scammers to pressure people into making decisions they would not normally make.

How to Protect Yourself Against this Butchery

As mentioned earlier, several warning signs can help you identify a pig butchering scam. Now, discover the strategic steps you can take to fortify your defenses against the cunning manipulations of these scams and emerge as a wiser, more empowered digital citizen.

Here are some steps on how to protect yourself against pig butchering scams:

  • Be skeptical of anyone who asks for your personal information. Never give your personal information, such as your bank account or credit card number, to someone you don’t know and trust.
  • Do your own research before investing in anything. Don’t just take someone’s word that an investment is a good one. Do your own research and make sure you understand the risks involved.
  • Be wary of apps and websites that you don’t know. Before downloading an app or visiting a website, make sure to do your research and that it is legitimate.
  • Don’t be afraid to say no. It’s okay to say no if someone pressures you to invest in something. You don’t have to do anything you’re not comfortable with.
  • Trust your gut. If something feels wrong, it probably is. Don’t ignore your instincts.
  • Talk to someone you trust. If unsure whether something is a scam, you may talk to someone you trust, such as a friend, family member, or financial advisor.

What to Do If You’ve Already Been Scammed

In the aftermath of falling prey to the intricate web of the pig butchering scam, it’s imperative to respond swiftly and strategically to mitigate the damage. What are the essential steps to reclaim control, report the incident, and safeguard your finances and personal information from deception?

By understanding the actions to be taken post-fraud, you can work towards rebuilding your lives and preventing further harm. Here are some steps you can take if you are already a victim of a pig butchering scam:

  1. Report the scam to the authorities. Evidence includes reporting to your local police, the FBI’s Internet Crime Complaint Center (IC3), or the National Bureau of Investigation (NBI). You can also report the scam to the social media sites and dating apps where you met the scammer.
  2. Gather evidence of the scam. This includes screenshots of conversations with the scammer, transaction IDs, and any other documentation you have.
  3. Change your passwords and security settings. Change the passwords of your bank accounts, email accounts, and any other online accounts you used with the scammer.
  4. Beware of follow-up scams. The scammers may try to contact you again, either to try to get more money from you or to steal your identity.
  5. Contact your bank or credit card company. If you wired money to the scammer, contact your bank and ask them to trace the transaction. If you used a credit card, contact your service provider and dispute the charge.
  6. Consider hiring a lawyer. You may consider hiring a lawyer to help you recover your losses. The legal process can be slow, so don’t expect to get your money back overnight.
  7. Don’t give up. It is possible to recover from a pig butchering scam. However, it may take time and effort, so don’t hesitate to ask for help.

The pig butchering scam emerges as a cautionary tale, urging individuals to remain vigilant and informed. By understanding the intricacies of this hybrid fraud, recognizing its warning signs, and adopting preventive measures, we can collectively fortify our defenses against the snares of cyber criminals.

As we navigate the virtual realm, armed with knowledge and resilience, let the lessons learned serve as a testament to the importance of staying informed, cautious, and ahead in the ongoing battle against evolving forms of online deception. We can ensure a safer digital future for ourselves and those we care about through awareness, preparedness, and unity.

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