No-Code in venture building

Alexander Thomsen
Nov 24, 2020 · 4 min read

Interest in no-code is exploding and for good reasons. There are now hundreds of tools that help you build software without coding. Whether you dream of building a marketplace, mobile app, internal tools or automation, there always seem to be tools available to help you out.

Before diving deeper, firstly what is no-code? No-code is a way to build applications like web and mobile apps without writing code. Instead of building your own layout with a programming language, you can use no-code platforms that allows you with a graphical user interface to create your own website and applications, typically with some type of drag and drop.

“allows programmers and non-programmers to create application software through graphical user interfaces and configuration instead of traditional computer programming”. (Wikipedia)

No-Code is nothing new

At Sparrow Ventures, we also use both of these applications. We often build our ventures websites with WordPress to smoke test market demand for a solution and have built multiple ventures using WordPress and with a mishmash of its plugins. We used WordPress with Woocommerce to built Kindish, while we have used Shopify for many of our ventures related to e-commerce, such as MyBuddyBox, that was an online shop for pet food. Now despite this, these applications are quite restricted to their domains, content management and e-commerce shop.

No-Code toolkit

  • Shopify: The most powerful e-commerce platform on the web.
  • WordPress: The old content management giant with its gazillion plugins.
  • Webflow: Powerful and customizable web design tool out there.
  • Carrd: Simple, free, fully responsive one-page sites for pretty much anything.
  • Bubble: Enables anyone to design, develop, and launch powerful web apps without writing code.
  • Adalo: Create a mobile app — as easily as putting together a slide deck.
  • Airtable: A super-flexible database, with a spreadsheet interface and connections to your favourite NoCode tools.
  • Zapier: Connect Your Apps and Automate Workflows.
  • Typeform: People-friendly forms and surveys.

How we have used No-Code

I think we will see these tools become increasingly used by the entrepreneurial mainstream. It opens up a whole new area of creativity and further democratizes digital applications building. Yes, they are definitely not perfect and are not yet close to the versatility of what coding can produce, but the speed and cost of building, the comparative very small learning curve and the breadth of options make it a rising disruptive technology and a great fit for fast-moving venture building.

Sparrow Ventures

Building kick-ass ventures and investing in promising…