Handling embedded tweets in audio versions of news articles
11% of news articles contain embedded tweets
At SpeechKit we’re always developing better ways to help news publishers bring audio versions of their news articles to readers using text-to-speech.
For news publishers, using Google Cloud TTS or Amazon Polly to convert news articles into audio has its challenges.
We developed NewsNet, a middle-layer that processes article content prior to speech synthesis, to overcome the challenges that publishers face with Google Cloud TTS and Amazon Polly.
One issue that is particularly tough for text-to-speech, when it comes to news content, is embedded tweets. With more political discourse taking place on Twitter, journalists are increasingly citing Tweets in their articles using embedded tweets.
The problem with audio versions of news articles generated using text-to-speech is that embedded tweets often read like this:
To overcome this issue we added a new feature to NewsNet that processes embedded tweets prior to speech synthesis so that they read like this:
It’s a small feature, but with 11% of news articles now containing embedded tweets and more people using audio to listen to news articles, the impact on user experience when it comes listening is significant.
For more information on NewsNet, or how we can help you bring audio to your news articles, email us at firstname.lastname@example.org.