F1 OTT Plans, SerieA blip, George Pyne Interview, @CDM Digital Sport — Issue #22

Nadal 10 Roland Garros. Usain Bolt last 100m. Golden State Warriors just won the NBA Finals in game 5 (4–1) 129–120.

Formula One plans for OTT are taking shape as Chase Carey was recently interviewed. He mentioned a phased and segmented approach to rights vs. direct-to-consumer in different territories.

OTT being at the center of the digital plans for F1, also considering the importance to make some material available free-to-air on top of the pay offer.
Carey also added. “As we go forward the agreements will be structured to make sure we can exploit all our rights.”

Meanwhile, NBA is establishing itself as the most forward-looking, tech-savvy, innovating league on both sides of the ocean.

Serie A football rights tender in jeopardy after Mediaset does not bid, have to be re-launched… is this an Italian-only misshapen case or a “sign’o’the’times” alert?

Sportcal interview with George Pyne (deltatre’s owner) who goes back to why Bruin was founded and where we are going in the future. 
Interesting read especially for the investment perspective.

As we are at the end of most sports season for leagues, some numbers to compare what happened. 
Intriguing comparison between NFL team and big football clubs.

The biggest news this week: Serie A rights sale in Italy in trouble


From deltatre

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The Callum Murray Interview George Pyne — www.sportcal.com 
 He’s a big guy, George Pyne. Making his way through the central London hotel restaurant where we meet he’s a head taller and a lot broader than anyone else. But then his father, grandfather and brother were all NFL players, so perhaps it’s to be expected.

Ucl 2016 17 thumb

UCL 2016/17 — A Real exciting season — www.deltatre.com

Infographics.
UEFA Champions League season in numbers.

Must Read

How The NBA Became The World’s Most Tech-Savvy Sports League

www.fastcompany.com 
 By building an ecosystem that involves VCs, teams, startups, and others, the league has become nimble and able to quickly adopt new technologies.

OTT and Live Streaming

Who Needs Websites When You’ve Got Facebook? Why WHOSAY’s Pivot Is Making Publishers Nervous

tvrev.com

A look at WHOSAY

Who’s Watching What? Three SVOD Giants with Very Different Audiences

thevideoink.com 
 In the world of SVOD services there are three companies that dominate the playing field: Netflix, Amazon, and Hulu. Any creative would be beyond grateful to have their content hosted by one of these…

Live from Cardiff: World firsts as BT Sport blazes innovation trail for CL Final

www.svgeurope.org 
 The UEFA Champions League Final is the biggest one day event in the sporting calendar. The 2017 showpiece was held at the National Stadium of Wales in Cardiff on June 3 and as domestic rights holder, BT Sport was host broadcaster. Given this opportunity, BT Sport sought to make the final available to the widest possible audience and to bring people closer to the action by deploying a number of world-first innovations.

Social

2017 UEFA Champions League Final on Facebook and Instagram

insights.fb.com 
 Discover how millions of football fans engaged with the 2017 UEFA Champions League final on Facebook and Instagram.

This is how the NBA makes exclusive shows for millions on Snapchat

www.recode.net 
 We tagged along with an NBA video editor to see how they film exclusively for Snapchat.

Arsenal’s social media on point as they manage to make something out of nothing

digitalsport.co 
 Arsenal announced the signing of the Bosnian defender Sead Kolasinac in a deal we all knew was coming: the former Schalke 04 player was out of contract and set to sign for Arsenal on a free transfer.

Instagram’s Will Yoder Lays Out Keys to College-Sports Social-Media Success

www.sportsvideo.org 
 Will Yoder of Instagram’s sports partnerships team took to the stage at the 2017 SVG College Sports Summit and discussed the ins and outs of the …

International Cricket Council Wants Fans To Slide Into Its Twitter DMs

www.sporttechie.com 
 In a first-of-its-kind initiative for a global sports governing body, the International Cricket Council is encouraging fans to slide into the Direct Messag

How Copa90 built an irrepressible brand on Snapchat — sometimes from bed, with a hangover

www.thedrum.com 
 Copa90 is a fresh, football-focused publisher that started life on YouTube in 2012 before cropping up on Snapchat via publisher partner Bleacher Report’s Discovery channel. Since then it has won over an audience so young, digital and engaged, that traditional TV providers can only look on in envy.

AR/VR/Immersive

Inside The NBA’s Virtual Reality Strategy

www.alistdaily.com 
 Unless you have a spare key to the Federal Reserve, the courtside NBA seat is almost always reserved for the rich and famous. Jay-Z, Drake, Rihanna, Jack Nicholson, James Goldstein and the rest of the one percent remind you of that on a nightly basis as you’re seated on a sofa.

MLB, Intel Ink Three-Year Deal To Deliver Live, VOD VR Content

www.sportsvideo.org 
 Intel has agreed to a three-year deal with Major League Baseball to bring virtual-reality experiences to baseball fans with Intel True VR. Starting June …

Sport Marketing, Sponsorship and Rights

Italy’s Serie A re-launches football rights tender after Mediaset makes no bid

uk.reuters.com 
 Italy’s Serie A football league said on Saturday it was launching a new tender for television rights to transmit matches for the seasons from 2018–2021 after private broadcaster Mediaset made no bid in the original tender.

What is the future for Formula 1 on television under Liberty Media?

www.autosport.com 
 Formula 1 bosses say they are already spending “a lot of time” working out how to reshape the way the championship is broadcast for television in the future

The top European football clubs make more money than top NFL teams

www.businessinsider.com 
 The top European football clubs make more money than top NFL teams.

eSports

How ESL Is Growing ‘Reach And Relevance’ On Social Platforms

www.sporttechie.com 
 NEW YORK — According to Craig Levine, esports as it currently stands is “big,” but it should still be bigger, the ESL North America Chief Executive Officer

PwC Report: Esports Revenue In U.S. To Nearly Hit $300 Million In 2021

www.sporttechie.com 
 Esports revenue in the United States is forecasted to nearly hit $300 million in 2021, according to a new report from PwC.

Picture of the week

Usain Bolt Last 100m in Jamaica

Chart of the week

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