NFL Season, Paris2024+LA2028, EPL rights, @CDM Digital Sport — Issue #28

The NFL season started with a lot of drama — more and more global external influences are entering sports — and a lot of great games and plays, still recording lower ratings in the US for now.

Paris 2024 and LA 2028 is now official. Two “safe” options with a lot of appeals and a distinct character, LA2028 being called the first truly digital games — I am not so sure.

Amazon and Facebook in the bid for English Premier League rights, we are not surprised but this is accelerating dramatically.

Also, Amazon serving up products during live sports streaming relates to what I imagined being live sport on Amazon Prime in IRL: putting a huge tv screen in the middle of a supermarket.

NBA new Jerseys from Nike which allow users to unlock exclusive content via their devices are a significant innovation, it seems.

IBC, the big broadcasters exhibition in Amsterdam, the main message this year was that OTT is everywhere and everybody is talking about it.

vMVPD like FuboTV is an interesting pattern that creates an additional layer of aggregation on top of existing services, read below to understand better.

Apple TV, just announced, sports service which tries to make it a one-stop shop for all your sports need regardless of where the content comes from, is another signal that our business has the no.1 content

The biggest news this week: Amazon and Facebook bid for PL

Must Read

Latest from Apple, Ten Years After @CDM Review 
 Start from the Steve Jobs tribute by Tim Cook. Taking the risk to sound boringly emotional, I loved it and it meant a lot to me. Steve’s initial quote is something I relate deeply. I was a fan of…

Three things for 2017 in digital sport — SportsPro SmartSeries

I wrote this at the beginning of the year, not bad. Three things for 2017 in digital sport, Technology Services news from SportsPro Media

Double awards nomination for Tennis TV | deltatre 
 Tennis TV, the official subscription OTT service for the ATP World Tour, has been shortlisted for the upcoming SVG Europe Sport Production Achievement Awards and TV Sports Awards.

OTT and Live Streaming

Apple iPhone X announcement: 4 big things coming for sports fans 
 Some cool stuff is on the horizon.

Amazon To Serve Up Products While Streaming Thursday Night Football 
 Amazon is streaming its first Thursday Night Football game later this month, and it’ll use it as an opportunity to curate and serve up products to viewers.

Amazon Positions Self As One-Stop Video Shop With NFL Package 
 Amazon will debut live sports content among its Prime video offerings starting on Sept. 28 with the start of its Thursday Night Football NFL package.

Cord-cutting is happening faster than anyone predicted 
 Cable companies are terrified by the onset of “cord-cutting,” the term that analysts have attached to the trend of young people not wanting to fork over $120 a month for a mostly-useless cable TV package.

What Is FuboTV? Channels, Cost, and Why It’s Worth Considering 
 If you love sports, you’re going to love FuboTV. Here’s what you need to know about FuboTV’s channels, cost, and how it stacks up vs Sling TV.

Amazon Orders Docuseries On University Of Michigan’s 2017 Football Season 
 Amazon has set up an untitled series that will follow the University of Michigan football team and coach Jim Harbaugh throughout the 2017 season.

DFL to speak to Eurosport after technical issues 
 The German Football League (DFL) will hold talks with Eurosport over the coming days after the international sports broadcaster’s coverage of the Hamburg v RB Leipzig Bundesliga match on Friday endured technical problems.

New OTT sports service to launch worldwide 
 The company, the owner of seven 24-hour HD cable television networks, claims the service could have 50 million worldwide subscribers in the next five years.

Live sports audiences are getting older 
 The median age of people watching live sports on television has increased across every nationally-broadcasted sport, according to Magna Global’s latest sports media report. Why it matters: Advertisers typically rely on live sports to reach a relatively young, engaged audience, particularly for …


Why BT Sport sees social media platforms as friends not foes | The Drum 
 With streaming services limbering up to compete for TV sports rights, BT Sport’s willingness to give away some of its most prized content on the very platforms mooted as emerging rivals appears counterintuitive.


CBS Ready To ‘Experiment’ With Tech Innovations Before Super Bowl LIII 
 CBS is using the 2017 NFL season to experiment with innovative broadcast technologies in advance of its Super Bowl LIII broadcast in February 2019.

What Nike’s uniform launch means for NBA; players and fans now and in the future 
 Here’s how Nike is looking to change the game in the NBA

Sport Marketing, Sponsorship and Rights

Amazon and Facebook keen on Premier League rights, say Manchester United 
 The Manchester United vice-chairman, Ed Woodward, said he welcomed interest from technology companies and announced another year of record income by his club

Why LA 2028 will be the first truly digital Olympic Games 
 In a recent interview at the Futurecast event at Warner Bros Studios in Hollywood Casey Wasserman, the founder and chief executive of the Los Angeles based..

 The platform will show three games LIVE every match week on mobile, tablet and online as part of a pay offer for fans across the country.

Apple iPhone X announcement: 4 big things coming for sports fans 
 Some cool stuff is on the horizon.

The head of the NBA wants his games to look more like Twitch 
 Pro sports on TV looks the same way it looked 30 years ago, Adam Silver says. He thinks the internet can change that.

Could AFL broadcast rights be next for tech giants? 
 Twitter has reaffirmed its interest in the AFL, as league bosses begin to cast an eye towards the next round of broadcast rights which could involve media …

How One NFL Team Is Innovating To Better Appeal To Millennial Fans 
 What if your smartphone was part of your NFL game day experience?

NFL ratings down for Week 1 
 There are no presidential debates to blame for the NFL television ratings drop this time.

AP FACT CHECK: Football ratings are down; reason unclear 
 Associated Press historical news archive articles dating back to 1985


Study: Young men like eSports more than traditional sports 
 Week one NFL ratings dropped 13% last weekend, and a new survey suggests that a crucial demographic may be turning toward eSports viewing.

Esports is at a crossroads, and lessons from FIFA should be taken on board 
 Today at the Betting on Sports Conference at London’s Kensington Olympia, some of the morning’s focus was on esports and the role the sector plays in the betting industry.

Picture(s) of the week

Ferrari self crash in Singapore
NE Patriots during national anthem

Chart of the week

One clap, two clap, three clap, forty?

By clapping more or less, you can signal to us which stories really stand out.