The Future of Sports and Investing is Here
SportBLX is revolutionizing the way we engage with sports
There may be no industry as culturally significant as sports. Professional athletes are today’s celebrities, influencing global culture more than all of the glitz in Hollywood. Sports are intertwined with our identities and serves as a way to stand out or be part of a community. Meet someone at a party, and, after answering the obligatory questions like “What do you do?” and “Where are you from?”, the sports team you root for will inevitably come up.
Kids worldwide grow up idolizing star athletes from their favorite teams and dream of becoming a professional athlete themselves one day. This dream doesn’t die when they grow up and enter the workforce, but often evolves into ideas of one day owning a professional sports team. Imagine, you’re sitting comfortably in the owner’s box watching your team play every week and passionately cheering along with the fans — the same way you’ve done before but now in a significantly upgraded seat and more at stake. Unless you happen to be a billionaire, this will remain a fantasy. Your rooting interest lives purely from the eye of a fan and is completely separate from potential financial gains earned when your team or favorite player performs well.
Disrupting the idea of unattainability, however, are innovations and revolutionary platforms. Industries, services, and the way we connect globally have changed dramatically. This has opened the door for the dominance of two-sided online marketplaces. Halfway into 2019, three major online marketplaces — Airbnb, Lyft, and Uber — have held their IPOs with valuations in the tens of billions of dollars. These successful marketplaces have paved the way for the emergence of what are called fintech-enabled marketplaces, which provide technology-enabled financial services directly in a platform.
“As marketplaces encompass more of the transaction and tackle greater complexity in product offerings, we believe that they will bring laggard industries that have yet to be fully digitized into the 21st century. In the process, whole new marketplace categories will be created.”
— Pete Flint, Managing Partner at NFX
The Sports Industry Hasn’t Caught Up To The Rest Of The World
Professional sports largely remains antiquated in comparison to other industries in terms of user experience and engagement. Despite the tremendous popularity and cultural relevance of sports, which comprises all 25 of the 25 most viewed television broadcasts in history, the opportunities for sports engagement and financially exclusive ownership have hardly changed in the last half-century.
The SportBLX Platform Is A Game Changer
Enter SportBLX, an investment platform that allows fans and investors anywhere in the world to own shares of unique assets in sports. Fans and investors can access the SportBLX platform, open an account and begin buying shares linked to equity interest in their favorite teams and revenue interests in their favorite players. Owning shares allows fans and investors to participate in the value creation that comes with success in sports. Now, experts and enthusiasts can finally put their sports knowledge to use while engaging with and investing in the athletes and sports teams they love.
More than turning onlookers into raving fans, SportBLX also can enable professional athletes to monetize their forward earnings while enhancing their global business access and brand value. Existing owners of unique assets like sports franchises (European football for now), Formula 1 racing teams, and thoroughbred racehorses can also create and sell digital shares of their equity interests and access liquidity at premium pricing from its fans and transform fan engagement.
How It Works
Fan Engagement Gets Personal
SportBLX creates a more personal and direct way for fans and investors worldwide to interact with the players and teams that they love. Fans can own a real share in the successes and setbacks of the players and teams they believe in most. The SportBLX platform creates a whole new realm of possibility for those with real sports knowledge to create value for themselves. For example, if you had the opportunity to invest in Giannis Antetokounmpo after watching him participate in the 2014 Rising Stars Challenge, over a few years before his rise towards league MVP stardom and a $100 million contract extension, a potential financial return feels a lot better than simply saying “I knew he was going to be good”. Additionally, SportBLX intends to create exclusive access or interactions with players and teams for investors, bringing us into the next level of fan engagement.
A Diversified And Fun Play For Seasoned Investors
SportBLX offers more for buyers than an opportunity for fan engagement. It also introduces a diversification opportunity for seasoned investors with investment products that may not respond to changes in the broader business cycle, equity markets, or interest rates in a similar manner as traditional securities. The wide variety of offerings, from proven, blue-chip athletes to underrated up-and-comers, to multi-billion-dollar sports franchises affords a diverse array of investment opportunities with unique risk-return profiles. And, for investors who have spent their lives following sports, it introduces another securitized industry that falls within their circle of competence.
SportBLX can be beneficial for team owners, as well. For one, the platform has the potential to redefine and intensify the relationship teams have with their fans. This may lead to increases in global team/brand awareness, merchandise and ticket sales, global sponsorship deals, improve media revenues, and other revenue streams as fans more directly identify with the team investment. The capital gained from the sale could fund player acquisitions or other activities that lead to further success, popularity, and ultimately the possibility of more revenue for their organization.
Putting Athletes and Their Teams First
SportBLX works with the athlete’s or team’s needs while still delivering value to investors.
Possible benefits include:
- Enhancing fan engagement, increasing globalization of their brand, opening the door for corporate sponsorships, and diversifying their revenue.
- De-risking transactions and providing downside protection for athletes from poor performance to injury.
- A portion or all capital received can be reinvested in advantageous ways.
Through our technology, relationships, and years of experience, SportBLX is revolutionizing fan engagement and changing the investment landscape.
Our team is excited to realize this vision with you and create the future of sports, investing, and fanhood together!
To learn more about how you can be a part of the future of sports, and get exclusive access to invest in some of your favorite teams and athletes, visit our website.
Are you ready to lace up and get involved in SportBLX?
Excellent! Here’s what to do next:
- For sports fans and asset investors:
- Be the first to know about new offers by visiting https://sportblx.com/ and subscribing to our email list. While you’re there, check out our offerings!
2. For athletes, agents, and owners:
- Get in touch with our team at contact@sportblx.com
3. For investment opportunities in SportBLX or our fund:
- Please reach out to our team at contact@sportblx.com
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Certain securities as designated are offered through North Capital Private Securities, member FINRA/SIPC. All information provided herein is for informational purposes only and should not be relied upon to make an investment decision and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Nothing contained herein constitutes investment, legal, tax or other advice nor is it to be relied on in making an investment or other decision. Readers are recommended to consult with a financial adviser, attorney, accountant, and any other professional that can help you understand and assess the risks associated with any investment opportunity. Private investments are highly illiquid and are not suitable for all investors.
