If you like movies and sports you will have an affinity with this interview. But before we start, we want you to think about what movie has inspired you.
Movies can be the trigger to our imagination and open our eyes for new possibilities, such as job opportunities and today we bring to you Felipe Tricate story.
Felipe has a great experience with statistics and data analysis and after he watched the movie “Moneyball” he decided to do something similar with football.
His dream now is coming true and after his MBA at the University of Liverpool, he started to work at Football Radar — “Football Radar is a worldwide company that provides information and deep insights about football matches, leagues and players, focusing betting advices.”
Thank you, Felipe! Best of luck!
Felipe, can you share with us your professional e academic background?
Major in Business management by Insper in São Paulo, worked for 5 years as a business operations analyst for Oracle. Throughout my years at Oracle, I grew a concrete interest in data analysis and statistics. Since I worked basically with the development and delivery of performance KPIs within the company.
But more than that, it was during that same time, that I realized that football had to become more than just a passion. But a part of my professional routine too.
What motivated you to choose the Football Industries MBA at the
The University of Liverpool?
Before choosing FIMBA, I had the chance to do different courses related to football. Some of them basic online courses about management in football. Other ones more specific, mostly related to performance analysis. And the main one before FIMBA, was the FGV/FIFA/CIES Management, Marketing and Law in sports hosted in São Paulo.
But I was ready to take the next step. A proper specialization course, which would allow me to pursue my dream of working in football with a great background alongside. Before going to Oracle, I heard about FIMBA through a friend of my mother, who attended the course in 2009. And after doing some research, I noticed that this one was by far the best for me. The feedback was great, the content looked updated. I would be in England, the place with the best league and the best teams in the world (in terms of management, finances and team quality). And, it was an MBA after all. An essential
feature considering the business world nowadays.
Can you share with us your thoughts regarding the course and your
experience living abroad?
In terms of course, I can fairly say that I am finishing the program with all the knowledge that I was expecting. And even more. Considering that the football market is a really closed one, putting the networking as a vital aspect, I can also say that FIMBA exceeded my expectations. We managed to have several lectures with big names of the industry, which helped all the students to know about the football trends and to develop interesting relationships with these people.
Also, the program offered activities where we could apply some of the knowledge in real-life situations, such as a UEFA Champions League matchday simulation. And a two-days activity where we performed the roles of the CEO of a football club, by taking important decisions before, during and after a matchday. And finally dealing with all the consequences of them during a press conference exercise, where we had our emotional
Finally, besides the program, the city is amazing. Lovely people and many things to do around during the free time. For the ones who enjoy music, is impossible not to go to touristic places related to Beatles and other great bands. And the city also breathes football. Passionate supporters, like I’ve never seen before in my life. And not only in Liverpool, since the country offers you the chance to know other stadiums, teams and
fans along the UK.
You mentioned that you are fascinated with data analysis due to your
previous experience. How do you plan to apply this in your sports career?
Like I said previously, I built a strong interest on data analysis and statistics during my time in Oracle. And by observing the growth of that market inside football, I noticed that this could be the place to be. The skill to be focused and developed. But probably the main trigger for me towards data and football was watching the movie “Moneyball”.
That movie was life-changing for me. As soon as I finished watching it, I’ve asked myself: why not doing this in football?
From that point forward, I started some personal research on it: what was new in that area? What could be expected in the future? What are the gaps? What are the flaws? And FIMBA helped me to discover which segments were more important and how could I actually make a difference on this area in football! For me, it doesn’t really matter if my next job will be in a club or a company connected to football. But my dream job must have data analysis and statistics involved for sure!
Are you working on your final project? Can you tell us more about it and
why you choose this topic?
FIMBA provide us the possibility of choosing between developing our own dissertation, based on a topic suggested by the student or the supervisor. Or a project involving a club or company, to be developed inside the organization. Being an initiative from the club/company, or an idea from the student.
After some discussions with potential projects in both above options, I chose to continue with a dissertation regarding performance analysis, based on a personal idea which I believe could improve even more how players’ importance are ranked worldwide. More than developing what could be my entrance ticket to the football industry, I pretend to create something that could also be applied in the business world.
Since one of my biggest dreams is to be an entrepreneur in the future, I would say that combining my final project and a potential new business it would the best outcome possible.
What’s your game plan for the future?
While I’m 100% sure that my future relies within the football industry, I can’t assure where will I be. Now, I would say that my priority is to go back to Brazil and try to develop myself in the local football market, where I truly believe that I can find interesting chances. Our football is so rich in talents, both inside and outside the pitch, but we are still miles away from the strongest leagues in Europe. And now with the ongoing growth of the Asian market, I believe the need to improve the Brazilian football is even more urgent. Therefore, creating an interesting environment for new people to enter the football industry.
However, the program opened my mind about other interesting markets in Europe, such as England, Germany, Spain and the Benelux area (Netherlands and Belgium especially). And the idea of maybe staying for more time in Europe and improving my professional skills abroad is of course interesting. In my head, is pretty clear that I have to work with football. The question now is where. So, I would say: Who knows what can happen?
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Recently you started a new job as League Analyst for Brazilian Second Division. Can you talk more about the position and how was the recruitment process?
The company divides its activities into three fields of analysis: match, player and league analysis. My role will involve the latter category, where every analyst from the company begins his path with the potential of becoming an expert in his/her respective tournament. Through deep research and knowledge of the teams, you’re expected to provide the necessary information to rate the difficulty level of each game assigned to you. Considering available information on players availability, game’s context, team’s quality, etc.
About the recruitment process, I believe that my case represents all the steps that a person willing to go to the football industry must take and be prepared.
- Keep looking for opportunities all the time: During my time in Liverpool, I started applying for different positions because I never stopped looking. It was through a random Linkedin search that I found out about the job. And Actually, it wasn’t the Brazilian second division position at first. It was for the English Football League (2nd, 3rd and 4th divisions). Which takes me to the second step:
- Put all your effort in the job you really want: Once I saw the job, I realized that the activities were interesting, and they fit my aspirations within football and data analysis. By that, I made my application carefully, taking all the time that I needed to do it. At first I didn’t get the job, but once they had an opening for the Brazilian Second Division, they found my profile interesting and asked me if I was interested in that job.
- Show interest through the process: One of the things that helped me on getting the job was my enthusiasm for the chance. I strongly advice to do the same. The best thing about working is working among people that really want to be there. And being honest about that will help you a lot.
And after two interviews, me and the recruiter got along. He liked my profile. And I’m happily working for Football Radar!
For those who don’t know. Please explain what is Football Radar and what they do?
Football Radar is a worldwide company that provides information and deep insights about football matches, leagues and players, focusing betting advices. They currently have offices in England and Bulgaria. But employees all over the world covering the most important leagues of the world.
You are from Brazil and had the opportunity to study in England. Can you give 3 pieces of advice for those who are planning to go abroad?
For those like me that are coming to live abroad and alone for the very first time, be prepared for a major change in your lifestyle. And I’m not saying this in a bad way.
Being away from your family and friends can be tough sometimes. But it is totally worth it. Besides all the classes, you can learn a lot about yourself. So, my first advice would be don’t panic if one thing or two don’t go along as planned. Emotional intelligence and strength are essential.
Since going to a MBA demands a significant previous professional experience, be aware that a downgrade in terms of job role is possible. Specially if you are coming from a completely different industry. You might need to spend some years doing some activities that are not your favourite ones at first. Again, the inner strength required for theses moments is vital. You must bear in mind the big picture. It might be hard at the beginning, but these moments will be important at the end.
Last but not least, I would say to come here with body and soul. This is a once in a lifetime experience. That not everyone has the chance to do it. Come and enjoy every single moment. The program, the city, the people. The whole experience. Once you finish the program, you must feel that you’ve made everything that you could do during the course. And then you will feel even more confident that from now on, you will always be better than before coming.
Any final thoughts you would like to share with us? Perhaps an unforgettable moment you had during this period in Liverpool?
My final thoughts will be strictly connected to my final body and soul advice. Of course that the course and its value were extremely important to me. Mainly to improve my background and to create a stronger football related professional experience. But besides the course itself, the experience in Liverpool is unforgettable if fully enjoyed.
And this is important for your future professional life as well. Speaking of myself, I can say that I will get back to Brazil as a different person. Only because Liverpool was a game-changing experience for me.
Take advantage of everything the University has to offer you. The program offers to all the students the chance to play weekly for the course’s team, FRUMBA. Join the team.
I had the pleasure to play for the University’s futsal team. If you have the chance to do so, or in any other sport, do it. And don’t hesitate to know your colleagues. I met people that are going be my friends until the end of my life. People from all over the world.
From now on, they will be more than co workers in the future. Everybody say that networking is vital within football industry. I couldn’t agree more.
But from my perspective, a superficial contact is the same as none. Build your
relationships not based in superficial interest. Build them imagining what this
relationship can become in the future. And because of all these aspects, my time in Liverpool passed by so fast. But will be remembered as one the best periods of my life.
Leave a comment with what movie have inspired you and don’t forget to clap! :)
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