GirlBoss Sophia Amoruso Made $223,000 Online & You Can, Too

Iryna Mikhno
Spreadshop Magazine
3 min readAug 2, 2018

Everyone and their mother has used Ebay before and probably thinks nothing of it other than scoring a nice sale or new item. People normally don’t think they could ever turn any side hustle into their own empire. Just a little over ten years ago, that’s exactly where #GirlBoss creator Sophia Amoruso started before paving her own path.

Amoruso started selling vintage and thrifted clothing on Ebay in 2006. She worked her craft start to finish with just a laptop and her own modeling of the products she sold. She kept at it, forming her brand Nasty Gal into a full-blown clothing store online. After so much retail success, she wrote about her experience as a self-made Girl Boss. Her best-selling book was also turned into a popular Netflix series.

Now the CEO and creativity behind her multi-million-dollar brand, how exactly did Amoruso turn her online hobby into her livelihood? It’s not as hard as some think.

Connecting to Customers

(image attribute: By Tech Crunch ([1]) [CC BY 2.0 (https://creativecommons.org/licenses/by/2.0)], via Wikimedia Commons)

Sophia Amoruso chose Ebay as her main platform over ten years ago. She knew how to make her brand her brand and display it to the masses! She knew the looks she liked and modeled them herself.

She knew how to keep it personal and connect with customers.

When starting your own online shop with Spreadshop, you don’t have to deal with running much else other than reaching your followers. Spreadshop maintains your site, fulfills your orders, you just bring in your people.

After setting up the look and feel of your own online shop and decide on what items your followers will love, you just have to link it all together! It’s not 2006 anymore, and we’re sure Sophia Amoruso would have loved having the same social media outlets back then that we all have now. Link your merchandise to your feeds and profiles and watch the connections grow!

Thinking Long Term

By now, everyone has sold a thing or two online for a quick buck. When you set up your own online shop, that’s when goals are going to get crushed so long as you are thinking long term. You look professional, you have great products, and your community is engaged. What’s next?

Having your own shop without having a crazy, up-front investment means opening doors. Maybe you’re a girl boss ready to embark on a fashion empire of your own. Maybe you’re a business owner already and looking to market yourself with items going right to your customer’s hands. When you’re able to quit your day job and make your own livelihood online, your time and ideas just became freer! So why not take advantage of your next move in minutes by becoming the next master-level merchandise creator?

The Spreadshop Advantage

(Image attribute: https://shop.spreadshirt.com/notoriousrbg)

One major thing that Sophia Amoruso had to do to create her empire was spend money on items in order to upsell and make money off of them. While this method works in some instances, we can all probably agree that making money without fronting a dime works is much more preferable.

When you use Spreadshop, you don’t have to put down a single cent to make money. Other advantages with Spreadshop include:

  1. No minimums or campaigning
  2. Easy website integration
  3. Worldwide production for speedy fulfillment
  4. Award-winning customer service

It’s important to note that with Spreadshop, you don’t need to be an expert in design or development to build your online shop. Your shop can be fully customized, mobile ready and optimized for sales conversions. Adding your design is as easy and “drag-and-drop” and you can have your shop running in minutes.

Sophia Amoruso’s business journey is admirable, especially in the early 2000s. Now that it’s 2018, it’s so much easier to start your own path. See just how it is to start your own shop with Spreadshop’s merch making services.

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