Trace the taste of your NYC herbs!
Fresh herbs, free food, and a closer look at how your greens get from seed to shelf. Sounds like a pretty good time, right?
Over the next few months, Square Roots will be hosting a series of pop-up sampling events across NYC. From cooking classes to wellness events, we’ll be connecting food-conscious New Yorkers with the passionate people and innovative tech behind our industry-leading Transparency Timeline. Think of it as #TraceTheTaste IRL. :)
YOU GET: Delicious herb-y bites, refreshing drinks, and possibly a free ride on our low-impact herb delivery trike. Oh, and the opportunity to meet our next-gen farmers and ask them whatever you want!
WE GET: To say hi to our neighbors, share the food we grow, and talk a little bit more about why knowing where your food comes from matters. Because it REALLY matters.
For folks who post about us on social media (@squarerootsgrow | #TraceTheTaste), we’ll be giving away prizes like our favorite cookbooks, kitchen gift certificates, and other secret swag.
Check out the full event line-up below. If you’d like to see us pop up somewhere near you, hit us up at hello@squarerootsgrow.com.
See you soon!
#TraceTheTaste Pop-Up Event Schedule
Black VegFest | Sat. Aug. 10 | 10 am — 5 pm
Pesto Fest at WeWork with Chef Leslie Lennox | Wed July 17
Slow Money NYC’s Good Food Spotlight | Mon July 15 | 6:30 pm — 9 pm
Hester Street Fair’s Test Kitchen | Sat July 13 | 11 am — 6 pm
Socrates Sculpture Park Mini Farmer’s Market | Sat. June 22 | 12 pm — 3 pm
Summer Social Pop-Up at Hudson Square | Thurs. June 20 | 10 am6 pm
Pesto: The Modern Mother Sauce event at Rizzoli | Wed June 19| 6 pm — 8 pm
Pesto Fest (WeWork Penn Station) | Wed. June 17 | 12 pm — 2 pm
PopUp New York (Lex. & 54th St.) | Fri. June 14 | 10 am — 6 pm
Chelsea Farms To Table | Wed. June 12 | 5 pm — 9 pm
Brooklyn Historical Society | Thurs. June 6 | 6:30 pm — 8 pm
Whisk Kitchen Store Brooklyn Heights | Sat. June 1 | 3 pm — 5 pm
NYC Food Waste Fair | Thru May 23 | 10 am — 6 pm
NYC Vegetarian Food Festival | Sat-Sun May 18–19 | 11 am — 6 pm
Disrupt Food Summit | Fri May 17 | 2 pm — 6 pm
Industry City Weekend Pop-Up | Sat-Sun Apr 27–28 | 12 pm — 5 pm
Industry City Lunch Pop-Up | Fri Apr 26 | 12 pm — 2 pm
SoulCycle Williamsburg | Sat Apr 13 | 11:30 am — 2 pm
Whisk Kitchen Store Brooklyn Heights | Sat Apr 6 | 1 pm — 3 pm
Whisk Kitchen Store Flatiron | Sat Mar 30 | 1 pm — 3 pm
Home Cooking NY (Eat & Shop) | Tue Mar 26 | 6 pm — 8:30 pm
Greenery Unlimited | Sat Mar 30 | 1 pm — 4 pm
Whisk Kitchen Store Flatiron | Sat Mar 23 | 1 pm — 3 pm
Lululemon Williamsburg | Sat Mar 23 | 1:30 pm — 4 pm
Home Cooking NY (Herbs & Spices) | Tue Mar 19 | 6 pm — 8:30 pm
Equinox Printing House | Tue Mar 19 | 6 pm — 8 pm
Food Book Fair / TOC Dinner @ Egg | Mon Mar 18 | 6:30 pm — 10 pm
BYKlyn Cycle Park Slope | Sat Mar 16 | 9 am — 1:30 pm
Whisk Kitchen Store Brooklyn Heights | Fri Mar 15 | 4:30 pm — 7 pm
Publicis Heartbeat Health Fair | Tue Mar 12 | 11:30 am — 1:30 pm
Lululemon Hub Seventeen | Sun Mar 10 | 11 am — 1 pm
Cook Space Brooklyn (Bread Baking) | Sun Mar 10 | 11 am — 1:30 pm
Conde Nast Health Fair | Thu Mar 7 | 11 am — 2 pm
Cook Space BK (Culinary Confidence) | Wed Mar 6 | 7 pm — 9:30 pm
Cook Space BK (Steakhouse Favorites) | Sat Mar 2 | 6 pm — 8:30 pm
Fresh In February | Thu Feb 28 | 6 pm — 9:30 pm
SoulCycle Williamsburg | Sun Feb 24 |12:30 pm — 1 pm
Find Square Roots herbs at a store near you via our store locator and subscribe to our newsletter for updates.
