L’appuntamento

Silviana Toader
Stage13
Published in
1 min readOct 18, 2021
Original photo by: Giuseppe Mondì

The rule in advertising is: your days will have no chill.

Something’s always urgent somewhere.

While you’re in a creative flow, this sense of urgency can actually bring out the best in you. And the worst of headaches. Ideas jump, layouts are being created. Your brain is a well oiled machine. Your body — static as a rock.

It feels good to create. You’re David and Goliath is about to get smacked.

Look at my idea becoming awesome.. #proudparent.

But when it stops, it feels like you fell from the 3rd floor of a very tall building.

And as you sit completely splattered wondering what went wrong with your life, you hear it: the notification sound.

Escape becomes a must. And it can happen in only one place: your head. You know, where there’s always noise because ideas and doubts won’t just shut up for once.

So — you have to find a door.

Mine’s this one:

For about 4 minutes and 32 seconds I’m in Italy, driving a Morgan, having a good hair day and the money’s just making itself. Riding and getting richer at the same time. I am woman, hear me multitask.

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Silviana Toader
Stage13

2 superpowers combined: design and photography. Maybe a few more.