CASE STUDY: FOX Sports North, FOX Sports Wisconsin
Two of FOX’s Regional Sports Networks are piloting Stanza to add sports schedules to their website. They use Stanza’s “dynamic StanzaCal” to automatically populate the relevant team’s schedule at the bottom of each article for readers to browse and sync to their calendars.
Over 12.5% of all readers who see the sports StanzaCals engage with the content: events, tickets, calendar syncs, and more.
FOX Sports North and FOX Sports Wisconsin StanzaCals:
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