How to Build an Audience: FC Barcelona 🔵🔴
Stanza’s product was built in part so event creators could easily market their events in three easy steps: first, build an audience. Next, engage said audience. And for many, monetizing that audience is a final satisfying step. (For more details, check out a step-by-step guide on our Help page.)
So how do you build an audience? Many start with distributing their download link in as many places as possible: schedule and ticketing pages, home page, in-app, all over social media all the time…you get the point ;)
In addition to using bigger events like schedule release to increase subscribers, audience can be increased 365 days/year. A great example is this newsletter integration from our partners FC Barcelona.
The custom image of superstar Leo Messi with a trophy links out here so fans can easily sync the schedule to their personal calendars.
This is one of the many ways Barca are building subscribers — through email marketing — and they’re getting ramped up on engaging and monetizing their audience as well.
Have a great rest of your week!
How are you building your audience? Hit us up on Twitter @stanzacal or at founders@stanza.co and let us know!
