Portfolio Startups: SendPulse, E-Contenta, KidBee
What is Starta ICO about? You gain access to a diversified portfolio of actively developed and promising startups in the venture market. During the Starta Accelerator program, 21 startups were integrated into the business environment of the United States — the largest and most promising market.
The Singapore-based company Cross Coin intends to release up to 5 million tokens during its Initial Coin Offering (ICO). The first $1.5 million raised will be spent on refinancing the 21 startups that passed the Starta Accelerator program in 2016–17, with remaining funds to be spent on investing in the next tranche of startups.
PORTFOLIO COMPANIES — PART 1
E-Contenta
Industry / Model: AdTech / B2B
Personalized recommendations & dynamic personalized ads
Website: https://e-contenta.com/en/
Starta Accelerator Batch 2 (Fall 2016)
E-Contenta analyzes users’ behavior in the internet and predicts which content/product a user may like at each stage of the marketing funnel: attraction, engagement, return. Our ads are personalised for each individual consumer on-the-fly in real time. We determine the best performing content and product selections in milliseconds every time we see a consumer online. E-Contenta works with every type of a digital content: audio, video, books, articles, pictures, games, education programs. Companies like Bookmate, MyBook, Rutube, Vidimax, Tviz.tv, Dozhd TV channel, LinguaLeo and many other trust the E-Contenta recommendation system.
Coounder and CEO Zoya Andreeva
Publications:
SendPulse
Industry / Model: AdTech / B2B
Maximizing email marketing open rates automatically
Website: https://sendpulse.com
Starta Accelerator Batch 2 (Fall 2016)
SendPulse maximizes the core metric of e-mail marketing — newsletter open rate — atomatically. We collect tons of data about billions of subscribers in our system and predict the best time and channel for each subscriber when to deliver the next message to him. In a result our customers see 50% open rate increase in average.
Founder and CEO Kostyantyn Makarov
Publications:
Email Service Harnesses AI Machine Learning Technology to Increase Email Open Rate By 65 Percent
Kidbee
Industry / Model: EdTech / B2C
Kidbee is a mobile app that helps parents motivate kids to use mobile for education instead of entertainment
Website: kidbee.co
Starta Accelerator Batch 2 (Fall 2016)
Kidbee is a mobile application that offers reward-based learning services to its users. Kidbee provides its users with rewards that are paid through subscriptions for educational games. Playing those games rewards its users with virtual currency that can be used to purchase toys, apparel, and entertainment. Kidbee was launched in 2016 by Vasily Trofimchuk and is based in California.
Founder and CEO Vasily Trofimchuk
Publications:
Russian tech startups set their sights on the New World
Alexey Girin:
— What can Starta Accelerator offer to startups?
The main task of the accelerator is to provide startups with as many opportunities for networking and establishing useful connections as possible. In a short period of time, the company gains a significant amount of feedback from competitors, entrepreneurs, investors, potential customers and partners. This is how a startup can understand the best fit of their product or service, as well as the business models that are most in demand on the market. We develop the team’s thinking and hone their business models. In terms of size, companies develop rapidly thanks to the program. There are examples where revenue has grown four-fold in nine months
Read more: https://medium.com/startaico/the-trailblazing-new-trend-of-ico-investment-b71027fabcac
