We can’t underestimate the importance of communication and networking within the business community. That’s why coworking spaces and startup hubs are definitely the places to check out if you’d like to widen your circle within the startup field.
Workland provides flexible tailor-made solutions for people in need of workspace, virtual office or meeting rooms.
Recently, we had a chance to visit their office in the centre of Tallinn and had a chat with Marju Sokman (Head of Marketing & Communication) and Eliisa Metsoja (Community Manager). We’ve got an excellent overview of their coworking spaces across the Baltics, got the glimpse of everyday life in the centre and heard about many different community activities. We can say that it is a very nice place to get things done, meet new people, get inspired and have an excellent time while working.
First Workland centre in Tallinn was opened in 2016, at the moment there are 8 Workland centres across the Baltics, in Tallinn, Riga, Vilnius and Kaunas.
They showed us their office around and we can say that it is a very nice place to get things done, meet new people, get inspired and have a nice time while working.
Workland is all about the flexibility — they follow the needs of the customers and aim to create the most comfortable environment for them.
As I mentioned, their story is very interesting. So let’s dig into it!
Here’s what we talked about:
How would you describe the concept of Workland?
Workland is a diverse coworking space that offers an inspirational working environment for people and companies to thrive in. You can either rent a private office for your team or choose a suitable desk in the cosy coworking area. The logic is simple; you rent a workstation, not the square meters. That means you can use the whole centre, additionally to your working area several rest areas, kitchen, lounge, meeting rooms, phone booths etc. Offering a variety of services and well-designed space, our centres are perfect for getting the work done, have meetings, record podcasts, create content and organise events.
Many member activities are happening every month in our lounge area, where people can engage and connect.
It’s not only a comfortable workspace that we offer, but Workland is also all about the great environment, active community and frequent events to connect to others and get inspired while working.
How did Workland start and expand?
Our story started in 2016 in the Baltics when we opened Workland Valdemara in Riga, Workland Gedimino in Vilnius and Workland Hobujaama in Tallinn. After following the coworking trends on a global level and real estate market in the Baltics, we decided to open fully serviced offices with coworking opportunities — a rather novel concept on this market. At the moment there are eight Workland centres across the Baltics.
How is everyday life in Workland?
The day usually starts in our cosy kitchen area with a cup of coffee or tea and chat with other members of Workland. Then you move to the working area, will it be a private office or a desk in an open coworking area. Many people prefer to spend at least part of the day in a lounge in a more casual setting.
All workland centres are designed in a way that supports networking on the one hand and focused productive work on the other. For example, we have one central kitchen area, which always brings people together. It’s super easy to start a conversation by the coffee machine :) We believe that connections and communication are an essential part of growing your business. This is also a reason we have several events and activities happening in Workland’s centres every week. Vibrant office life really makes a difference, especially if you’re a freelancer or part of a small team.
If anyone wants to experience coworking or see what Workland is all about — we welcome you in our centres offering a free trial day.
Tell us about the event and activities that are happening in your hubs…
There’s something happening in the centres every week. One of the most popular events is community breakfasts. “Better breakfast” is a perfect time to meet fellow members, have a chat and enjoy great food.
We also have several workshops happening, organised together with our members or partners. These are always very insightful and bringing a lot of value. Not all events are educational, for example, last week we did a wine tasting event which everybody really enjoyed as well :)
We would love to start organising more public events again as well. Still, considering the current situation, we will ease into it as our workplace safety, and the wellness of members and staff is extremely important for us. So let’s see what the September brings!
Nevertheless, we are always open to new ideas, and everyone is welcome to share their knowledge and organise an event here. We are open to any workshop or session that is a good fit for our community members.
What are your plans for the future?
Having a growth mindset means widening Workland community. We always keep our eyes open, analyse the market and look for new opportunities for expanding.
We see that more and more companies are rethinking their current office needs and looking for flexible solutions. Even bigger companies, who never thought they could be based in the coworking space, are now considering it. We have the solutions and beautiful space ready to be moved into straight away that might be an excellent fit for them as well as for smaller companies and micro-enterprises.
Finally, what would your message be to the young entrepreneurs who are just entering the field and want to create something big?
Try to participate in as many events as possible and get inspiration from there. You should try to get connections and grow your network — this can be extremally important if you want to start doing something new.
It was great to visit the Workland hub in the center of Tallinn. I would like to thank Marju and Eliisa for finding time to have a chat with us and sharing very good insights about their company culture.
This Blog was brought to you by our new initiative Startup Adventures. We show how the Startup mindset works.