How To Get More Personal With Your Users As A Tech Company: The “Tailored Web Design” Concept

🚀 Ch Daniel
May 9 · 6 min read
Credits: Katerina Limpitsouni from Undraw.co

We don’t have tailored ways to tackle both new visitors and recurring visitors for our websites.

Why would you do that?

Different things are shown based on who I am? Credits: Undraw.co

Where did this idea come from?

I’m proposing changing what’s shown to people based on a simple delimitation: whether they converted or not.

Credits: Undraw.co and Ch Daniel

This idea, taken even further

How about a point along the onboarding process where these users place themselves into an audience pigeonhole?

Is this happening already?

What if this website talked to me differently since I’ve already signed up? And also different to those who have paid for premium? Credits: Trello.com
And it doesn’t bother me that I always have to click it. Credits: Basecamp.com

Startup Grind

The life, work, and tactics of entrepreneurs around the world. Welcoming submissions on technology trends, product design, growth strategies, and venture investing. Learn more about how you can get involved at startupgrind.com.

🚀 Ch Daniel

Written by

Founded an app (0–200K users 1st yr), writing daily, helping SaaS CEOs reduce user churn, host of a podcast. Building a legacy. See all: https://chdaniel.com

Startup Grind

The life, work, and tactics of entrepreneurs around the world. Welcoming submissions on technology trends, product design, growth strategies, and venture investing. Learn more about how you can get involved at startupgrind.com.