Startup Grind
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Startup Grind

You should not be selling a product — really

I am currently making rapid progress with my first book about the core traits of a remarkable software business. One aspect to look at this is to drill down into the way they market and sell. What’s different, and why is that making the difference?

I mean, reflect on products or brands you admire. Products you’ve become a fan of. What you’ll recognize is that most of these products…

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Ton Dobbe

Ton Dobbe

119 Followers

I help B2B SaaS CEOs end the stress of ‘not enough’ traction